E-COM301 (Draft)
PurposePrepare a market plan to launch a new product or Services for your business in the market.
Analyze tools and technologies to support the business.
What strategies are to be implemented in the market Plan to tackle competition.
Project your business by using the following:
- Situational Analysis (SA)
SWOT analysis
Industry Analysis
Projections on market demand.
- Situational Analysis (SA)
What scope and limitations of electronic media (e marketing as well as digital marketing) your Business will possess in the world of marketing business.