Questions1) Explain the differences and focus of MIS systems and KMS systems. Research online, present a specific company that most benefits from each type of system, analyse how each company uses the

Enterprise Information Systems Topic 3 – Overview Topic’s learning objectives:  Web 2.0 and Social Networks  E-Business and E -Commerce 3.1 Web 2.0 and Social Networks The functionality and ways of using the World Wide Web from around 1990 with static websites that display information are considered Web 1.0. The additional functionalities and new ways of using the internet that started emerging from around 2000 to toda y are considered Web 2.0. Websites that can be considered to be part of Web 2.0 have a richer experience and are more interactive both between the organization and the user and between many users. The name comes from a common computer science practice of naming versions of software 1.0, 1.1, 1.2 and so on. Moving from one point something to two signifies a significant change in functionality and not just iterative improvements. The key technologies of Web 2.0 are AJAX, Tagging and Really Simple Syndic ation (RSS). Key applications are Blogs, Netcasting, the Media in terms of additional functionality an d sharing, printing -on -demand and crowdsourcing. Some large websites such as those belonging to news broadcasters may incorporate all of these functiona lities . A smaller website may incorporate just one such functionality such as for example a website whose sole purpose is to host a blog. Three prominent Web 2.0 sites that utilize the available functionalities extensively are social networking sites, agg regators that bring information together in one place and ‘mashups’ that bring together information like aggregators but also go a step further by changing the information. The additional functionalities that Web 2.0 offers are not necessary or useful to everyone. It is important for a certain functionality to be chosen on merit and not just because it is available. Some organizations use new technologies primarily in order to appear up to date but his may backfire . If a technology does not add value or is not implemented effectively it will have a worse outcome than not using it at all. Organizations should also take great care when implementing new, more interactive technologies to ensure that the message the org anization conveys is consistent. For example a luxury shoe manufacturer that used to make one advert a year and pay a professional firm to create it may start using blogs that convey a less professional , high end image. As the volume of interaction incre ases the challenge of conveying a consistent message increases. Pause for thought Consider that you are working for a high end , luxury shoe manufacturer and you are asked to explore how the organization can utilize Web 2.0. What would you recommend? Consider the resources needed and the specific business objectives that would be achieved. 3.2 E-Business and E -Commerce The internet plays an increasingly important role in our lives and this is no different for business. There are different definitions that try to distinguish between E -Business and E -Commerce. Most consider E -Business to be the broader term covering all business that uses Information Systems and Networks. E -Commerce is usually considered to be a subset t hat involves commerce , usually with the consumer. The transaction can involve physical goods but it must have been agreed online. As with Web 2.0 the ca pabilities of E -Business must be aligned with the strategy and achieve specific business objectives . The most important types of E -Commerce are Business to Consumer, B2C and Business to Business B2B. Others include Consumer to Consumer, C2C, Business to Employee, B2E , E- Government and mobile commerce known as m-commerce . C2C usually involve auctions. B2E does not encompass all interactions between the organization and their employees that are electronic. It encompasses specific services that the org anization provides to their employees such as training, insurance and additional benefits such as discounts. E -government shares the same characteristi cs as many e -businesses but it also has many issues particular to it that warrant looking at it separate ly. Due to the high volume and highly standardised processes that governments carry out information systems and networks provide huge gains in effectiveness and efficiency. M -commerce is the newest of these prominent methods and it is different because i t is not an electronic version of something that happens offline. It is mobile access to the internet so therefore there may be mobile issues with all the other types of electronic commerce. Business to consumer commerce includes selling products such as E-malls and services such as banking. Business to business commerce includes marketplaces where the seller tries to sell their goods or where the buyer tries to illicit goods and electronic exchanges where many sellers and buyers meet. Pause for thought Both Business to Consumer and Business to Business have a proven record of success. They bo th howe ver have different challenges. What are these challenges and how are they different from one to another. Optional exercise Read the following article or at least pages 1 to 1 5 and 41 to 51 and answer the following questions . The article can be found on the module website or online here: ftp://ftp.jrc.es/pub/EURdoc/EURdoc/JRC45269.pdf Questions: i. Discuss briefly what the purpose of this research is. ii. What are the specific business processes that W eb 2.0 can facilitate and enhance? iii. What are the challenges in adopting Web 2.0 technologies in the government sector? Further reading Rainer R.K., Watson H.J. (2012) Management Information Systems: Moving Business Forward, Wiley. Gunasekaran, A., Shea, T. (2009) Organizational Advancements through Enterprise Information Systems: Emerging Applications and Developments: IGI Global Motiwalla, L. And Thompson, J. (2012) Enterprise Systems for Management: International Version, 2/E, Pearson Higher Education Magal, S. R. and Word, J. (2012) Integrated Business Processes with ERP Systems, Wiley Plus course Cruz -Cunha, M. M. (2009) Social, Managerial, and Organizational Dimensions of Enterprise Information Systems, IGI Global Obrien, J. and Marakas G. (2007): ‘Enterprise Information Systems’, Chapter 12: Local and Internationa l Management of Information Technology, 13th ed., McGraw Hill.