business management 485
BUS-485 Capstone Project Directions
With your team, you will be required to submit specific sections of the capstone in each Topic of the course as indicated in the assignment instructions below. Each section will be due by the end of the Topic in which it is assigned. Prepare each assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required. Utilize the "Capstone Project Template," located in the course materials, to organize the individual components into the final strategic business plan due at the end of the course.
Topic 1: CLC - Overview of the Capstone Project
This is a Collaborative Learning Community (CLC) assignment.
Draft an overview of your project (approximately 500-750 words). Refer to chapter 1 in the textbook for additional information. Include the following in your draft:
Briefly describe the context and your organization.
Articulate the vision, mission, and strategy of your organization (or business unit or division).
Describe the nature of the business opportunity.
BUS-485 Capstone Project Template
Title
Executive Summary (write this last per instructions)
Overview
Context
Mission/Vision
Competitive Advantage
Business Opportunity
Environmental Scan
Five Forces
Global
Outlook, Forecast, Trends
Marketing Plan
Target Market
Market Size and Market Share Estimate
SWOT (use two by two table)
Four Ps/Four Is
Organizational Plan
Management Team (include organization chart)
McKinsey 7s Model (describe each)
Shared Values
Structure
System
Strategy
Style
Staff
Skills
Business Level Strategy/Corporate Level Strategy
Operational Plan
Supply Chain
Partners/Suppliers
Optimize Organizational Effectiveness
Primary and Support Activities
Financial Plan
Pro Forma
Break-Even Point
Financial Information Use
Financial Ratios
Critical Risks Assessment
Chart/Diagram/Task List
Contingency Plans
Leadership
Sphere of Influence
Bias
Hurdles
Style/Servant Leadership
Strengths and Weaknesses
Influencing Others
Conclusion
References