Organizational Mission    Explain,  in your own words, what the terms mission, vision, goals, and values  mean from an organizational standpoint.  What is the practical purpose  of a statemen

Required Resources
Required Text

Read from the course text, Strategic management in healthcare organizations: 

• • Chapter 2: Leadership, Governance, Values, and Culture

  • Chapter 8: Operational and Budget Planning
     

Articles

1. Crain, R. (2012). Want a better relationship with consumer? First, know your brand. Advertising Age 83(2)17. Retrieved from the EBSCOhost database.

2. Childs, B.H. (2000). From boardroom to bedside:A comprehensive organizational healthcare ethics (Links to an external site.)Links to an external site.. HEC Forum 12(3):235-249.

3. Reilly, P. (2012). Leading change in a new era. Health Care Finance Management 66 (1) 53-57. Retrieved from the ProQuest database. 

4. Silverman, H.J. (2000). Organizational ethics in healthcare organizations: Proactively managing the ethical climate to ensure organizational integrity (Links to an external site.)Links to an external site.. HEC Forum 12 (3).

Recommended Resource
 
Multimedia

National Institutes of Health (NIH). (2012).  Videos of planning and evaluation: Program analyst (Links to an external site.)Links to an external site.. Retrieved from http://www.youtube.com/watch?v=HWU2zbTCf9E&feature=youtube_gdata.