Please read the McDonald's Illustration in Ch. 1 and reply to the following questions:#1 Does McDonald's Strategy as described seem to be well matched to the industry that it is in and the competitive

https://ereader.chegg.com/#/books/9780133935936.

[email protected]

Password: Qweasdzxc1234

Chapter 12

1. Critical Thinking Exercises:  #12-3,12-7  and 12-9.

2. Application Exercises: #12-15 

Chapter 14

1. Exploring Online: 14-10...A through G.

2. Internet Assignment:  Research at least two (2) franchises that closely relate to your business type.  Compare these franchises and discuss the differences in a summary report.  ( Royalty fees, training, financing issues, etc.)  Detail is important here!