the assignment needs to have a good conclusion and structure with an innovative business planand all the below nine points should be covered 1) Key Partners (10%)2) Activities (10%)3) R

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Assignment 1 (Individual) – Analysis of existing Business Case

In this assignment students will undertake a review of an existing Business Case document and prepare a report on their analysis of the success/ failure risks of each element of the Business Case.

It is anticipated that students will analyze the business case in the context of the 9 elements in the Business Model Canvas Template. A SWOT analysis of each element will form the basis of the analysis.

The report will be a professional style report, suitable for formal submission to the business concerned and for their subsequent use in discussions with a variety of important stakeholders as part of a process to modify their company Business Case.

It is anticipated that students will contact a local business (or a business with whom they already have a relationship) and undertake the analysis on their documentation providing significant value to the business concerned. Students are expected to use their own resources to identify a suitable business.

In the event that a student fails to be able to identify a real business that will allow them access to their business case documentation it will be acceptable to use a Sample Business Case downloaded from the internet.

Each student will use a different Business Case (no sharing of documentation will be allowed).

The resulting report

• The report should be of a length of approximately 2,000 words ±10%.

• A copy of the original Business Case will be included as an Appendix to the report.

• The Executive Summary, Appendix and Reference List are not included in the word count.

• The report may follow the following structure:

1. Table of Contents o Executive Summary

o SWOT analysis for each element of the review o Findings and Conclusions

o References

o Appendix (Including a copy of the subject Business Case)

• References will use either IEEE Standard or Harvard standard citation methods.(http://www.ieee.org/documents/ieeecitationref.pdf) (http://guides.is.uwa.edu.au/harvard)

• The font should be 12, with Calibri style, 1.5 spaced and justified.

• Include Headings and Subheadings to easily follow up with your analysis.

• • Remember, you have limited word count so use your words efficiently.

Assignment Due Date:

The Completed assignment will be submitted as a single pdf file through LMS no later than 23.00hrs on Friday 3rd May (end of week 8).

The file name for your report should take the form:

“Workshop Session_Group_Name_Student Number_Assignment 1”.

For example: “Monday 9.00_ Group B_ John Smith_ 123456_Assignment 1”

The submission will be made through “Turn-it-in” and you will be allowed to make a draft submission first to self-check for any plagiarism issues prior to making your final submission.

Assessment criteria:

This assignment is worth 30% of the total subject mark.

Breakdown of marks

• Report structure (15%) – Does the report follow the prescribed structure (3%), is the report written as a professional report suitable for presentation to the business concerned and for their subsequent use (9%), does it meet the word count (3%)

• Findings and Conclusions (5%) – Does this section systematically highlight the outcomes of the analysis and present logical and well-structured conclusions

• Does the report provide an effective SWOT analysis of the following attributes of the Business Case under review:

1. Key Partners (10%)

1. Activities (10%)

2. Resources (10%)

3. Value propositions (10%)

4. Customer relations (10%)

5. Channels (5%)

6. Customer segments (5%)

7. Cost structure (10%)

8. Revenue streams (10%)