Plan the tasks or tactics for a marketing mix in various stages of the product lifecycle, using a provided worksheet. The task of managing a given product at any stage of that lifecycle is significant

Product

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Example: New product features: colors, styles, accessories are added.

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Place (Distribution)

Example: Distribution may be limited to flagship stores as a test.

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Example: Distribution is mostly through the outlet stores.

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Price

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Example: Prices start to lower due to competition.

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Example: Clearance pricing in effect.

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Promotion

Example: Goal of initial promotion is to tell consumers what the new product is and does.

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