V Wk 2 - Strategic Plan, Part 1: Environmental Scan [due Mon] Top of Form Bottom of Form Assignment Content 1. Top of Form Resource: Strategic Plan, Part 1: Environmental Scan Grading Guide

Individual Assignment: Strategic Plan, Part 1: External Environmental Scan Purpose of Assignment

The final strategic plan is due in Week 6, but it begins with Part 1 in Week 2. Students begin by working on an environmental scan which allows students to dig into the environments of the company selected.

Resources Required

Selected Company

Grading Guide

Content	Met	Partially Met	Not Met	Comments:
The paper uses an organization according to the following: Current employer Most recent or former employer Place of business that you have patronized or have been familiar with over a long period of time. The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future.
The paper includes a determination of how to create value and sustain competitive advantage through environmental scanning strategy.
The paper includes an evaluation of the company’s external environment.
The paper includes an assessment of the company’s general environment.
The paper includes an evaluation of the organization’s industry operating environment.
The paper is 1,050 words in length.
		Total Available	Total Earned
		85	#/85

Assignment Total	#	120	#/120
Additional comments: