Assignment Content A project plan is based on research and organizational goals. Use theprovidedtemplate tocreatea project plan that outlines the operational steps needed to meeteach project objectiv

BUS/475v10

Wk 4 – Apply: Project Plan Project Title: Project Objectives:

List project objective
List project objective
List project objective

Operational Step	Responsible Person	Timeline

Example Project Title: Desert Taco Opportunity

Description: Based on initial feedback from customer surveys, online discussion/social media groups, and SWOT analyses, you’ve determined that there is an opportunity to increase your organization’s customer base through the introduction of desert tacos in your food truck menu.

Project Objectives:

Identify the top 3 potential customer groups for this opportunity and describe their characteristics and preferences

Operational Step	Responsible Person	Timeline
Review the organization’s customer database to determine potential customer groups	Leo (Market Research Manager)	9/30 (1 week)
Identify the top 3 groups to target based upon volume, brand loyalty, and location	Betty (Director of Marketing)	10/7 (2 weeks)
Survey customers regarding food preferences and potential menu items	Tom (Customer Service Representative)	10/21 (4 weeks)
Share customer feedback with inventory and operational teams	Betty/Tom	10/28 (5 weeks)

Determine the top 5 locations and times to complete a pilot study with your test market.

Operational Step	Responsible Person	Timeline
Review sales data to determine peak sales opportunities by location	Jim (Director of Sales)	9/30 (1 week)
Identify the top 5 locations in which to conduct the desert taco pilot	Jim	10/7 (2 weeks)
Create marketing collateral and social media communications to promote the desert taco pilot	Oliver (Media Relations Manager)	10/21 (4 weeks)
Provide expected volume and product information for the inventory team	Jim	10/7 (2 weeks)

Estimate the required inventory and supply chain needs necessary to support the desert taco pilot

Operational Step	Responsible Person	Timeline
Based on expected customer volume, locations, and times, determine the product inventory required to support the pilot.	Louise (Controller)	10/14 (3 weeks)
Source supply companies and obtain product pricing quotes and delivery timelines.	Louise	10/21 (4 weeks)
Determine shipment and storage needs to support the pilot.	Louise and Ben (Operations Manager)	10/21 (4 weeks)
Purchase product for the pilot and arrange transportation to support the desert taco pilot at the various locations.	Louise	10/28 (5 weeks)