Scenario:In your quest to encourage innovation and entrepreneurial behavior in the medium sized medical equipment company you founded five years ago, you see the need to develop specific measures of p

Running Head: WIRELESS PHONE CHARGER 1

Products

Student’s name

Institutional affiliation

The wireless phone charger is a new product in the market that has been developed to fit the needs of the consumers. This type of charger improves the quality of life to the consumers as it offers an improved technology in charging applications. The product is a go product as it provided a chance for improvement with technological advancement (Chun, 2019). The criterion used was the evaluation of the new product through future works showing advancements of magnetic design that would facilitate more choices.

The development of this new product was successful, and it should continue. The criteria used to determine the success of this new product are through checking customer satisfaction and feedback. In generating the idea of this new product of wireless phone charger determination of what was trending is considered. Since smartphones are the most devices that are trending so far due to the advancement in technology and the majority of people use it, this product is introduced to the market to make these devices effective by producing something that will be reliable to depend on. When using the wireless charger, there no needs to look for your phone charger but instead drop it onto a charging pad. I had an idea of introducing types of batteries that are durable and have a charge for a long time, but through this, the idea of the wireless network came upon.

The wireless phone charger was designed and tested for potential customers. The testing aimed to determine the charger's capability of wireless charging on phones. They made the test to identify the potential problems or errors in the product's selling to ensure they are of standards (Durmusoglu, Hirunyawipada and McNally, 2017). The product compares with the present ways of the need that the new product is intended to satisfy where the wireless connections are on the rise—there wireless internet and sharing connections now, which do not use wires to share or transmit data. The consumers had their opinions of the product on how it could use technological designs to better the wireless phone to design chargers for a wide range of computing devices. This led to the development of a new prototype that would have better performance for the previously established one.

The potential consumers were the significant determiners of the continuity of the wireless phone chargers. The primary drive for the development of the prototype was the future indication of magnetic design development. The wireless phone charger idea is generated according to what is trending (Roberts and Darler, 2017). This idea came upon when considering producing batteries that are durable for charging phones. The process of new product development is a 'go,' meaning it is successful, and this is concluded as a result of the positive feedback from the consumers and satisfaction.

References

Chun, J. (2019). U.S. Patent Application No. 29/630,556. Retrieved from

https://patents.google.com/patent/USD856925S1/en

Durmusoglu, S. S., Hirunyawipada, T., & McNally, R. C. (2017). New Product Development Process Implementation in a Business-To-Business Firm: The Driving and Moderating Factors for Improved Program Performance and Time-To-Market. Journal of Business-to-Business Marketing, 24(1), 35-56. Retrieved from

https://www.tandfonline.com/doi/abs/10.1080/1051712X.2016.1275823

Roberts, D. L., & Darler, W. (2017). Consumer co-creation: An opportunity to humanise the new product development process. International Journal of Market Research, 59(1), 13-33. Retrieved from https://journals.sagepub.com/doi/abs/10.2501/IJMR-2017-003