Part B: Situation Analysis & Future Plans Using the outline, research and introduction you prepared for Part A, prepare a report for your minister that examines the following. You can use the head

CASE STUDY: TOUR DE PARIS 2.0





Case Study Part A: Tour De Paris 2.0

Name

University of Manitoba

Author Note:


This paper was written for Introduction to Leisure Travel (REC 2100) and Dr. Jill Bueddefeld on 8th June 2020

Contents

Introduction 3

Present demand  3

Tourism and its Impact on the Economy 5

Tourism Management 5

Tourism planning, Marketing and Selling 5

Conclusion 5

Annotated Bibliography 6

Introduction

This paper is relevant to tourism in Paris, the capital of France and has been famous among couples. It has various imperative attractions like museums, monuments, national heritage sites, restaurants, and theatres, which are attractive and informative for the sightseers. According to the United Nations report, it has 24 imperative places that are unique for visitors and listed in the world heritage catalogue (Rabbiosi, 2015). These areas, such as Eiffel Tower, are significant for the public due to architecture, history, and cultural elements that are supportive of attaining developmental aims in the tourism industry. The Paris tourism industry's participation in France's economy is also high, as it is reported that 8% of GDP is generated through tourism. The employment sector is linked with this industry, and it has the opportunity of producing 2 million jobs indirectly or directly. The revenue generation from this industry is reported as $ 6.2 billion in each financial year (Heo, Blal, & Choi, 2019).   

Present demand 

The present demand for tourism is pertinent to Paris, and it is specified with the tour of Paris. People from different countries are visiting this city to observe education, culture, tradition, history, and civilization of France (Rabbiosi, 2015). According to the reports, Paris has been the third most popular destination for tourists, and the tourism department has been generating consistently higher revenue every year for the country (Heo, Blal, & Choi, 2019). In this scenario, we can conclude that Paris's tourism industry is growing and participating in an essential role in the country's economy. This condition is pertinent to the imperative places of Paris, like Eiffel Tower, Louvre museum, Notre Dame, and the Moulin Rouge. Below is an informational data chart representing the demand:

Table 1: Number of Arrivals Reported in Paris in a YearPart B: Situation Analysis & Future Plans Using the outline, research and introduction you prepared for Part A, prepare a report for your minister that examines the following. You can use the head 1

Source: The chart is sourced from Statistica.com

Number of visitation over the past ten years shows how the consistent number of travellers are every year. More than thirty million tourists are visiting Paris each year, and this quantity can be dissimilar in different times according to seasonal and weather conditions. 





Tourism and its Impact on the Economy Tourism Management Tourism planning, Marketing and Selling Conclusion Annotated Bibliography

Heo, C. Y., Blal, I., & Choi, M. (2019). What is happening in Paris? Airbnb, hotels, and the Parisian market: A case study. Tourism Management, 70, 78-88.

This case study describes the tourism industry of Paris by the consideration of tourism management. This article is relevant to the author's research topic. It examined the comparative impact of four sustainability measurements (i.e., environmental, socio-cultural, economic, and institutional) in forecasting inhabitant satisfaction by ecological tourism expansion.

Becker, E. (2016). Overbooked: The exploding business of travel and tourism. Simon and Schuster.

This book is a brief history of tourism. This book is relevant to the author's research topic because history is essential for understanding tourist attraction in Paris. The book tells the features of the Paris places for visitors, along with the proper facilitation of the passengers with lifts.

Bellini, N., & Pasquinelli, C. (2018). Tourism in the City: Towards an integrative plan on urban tourism. Place of publication not identified: SPRINGER.

This book discusses different cities of the world and their arrangements in terms of tourism. This source is helpful in the study of the tourism industry in France. The book also provides an analysis of heritage and developmental factors.

Steiner, H., & Veel, K. (2018). Towering Invisibilities: A Cultural-Theoretical Reading of the Eiffel Tower and the One World Trade Center. Qualitative Inquiry25(4), 407–416. DOI: 10.1177/1077800418790297

It is a journal article that gives an insight into the cultural impacts of the Eiffel Tower. The article discusses the architecture of the tower as how it relates to the trading and commerce sector of the country.

SRD. (2020, April 27). Hotel arrivals in Paris 2011-2019. Retrieved from https://www.statista.com/statistics/468164/number-tourist-arrivals-hotels-paris/

This online source is very descriptive, allowing the evaluation of visitors' data in different years and the ratio of revenue from the visit to Paris. The source tells different segments, including sales of tickets, brief history, and other financial statistics.

Dubois, G., Ceron, J.-P., Gössling, S., & Hall, C. M. (2016). Weather preferences of French tourists: lessons for climate change impact assessment. Climatic Change136(2), 339–351. DOI: 10.1007/s10584-016-1620-6 Dubois, G., Ceron, J. P., Gössling, S., & Hall, C

This journal article is handy for visitors coming to France to spend their leisure. It provides complete details about the weather and climate change in France, and it helps understand the impacts of tourism in the French environment.

Frey, B. S. (2019). Cultural Tourism. Economics of Art and Culture SpringerBriefs in Economics, 115–120. DOI: 10.1007/978-3-030-15748-7_14

This journal article mainly discusses on society and culture. This source will provide information on the realization of the cultural impacts of the tourism industry in France. It is helpful to understand the cultural impacts of tourism in France.

Rabbiosi, C. (2015). Renewing a historical legacy: Tourism, leisure shopping and urban branding in Paris. Cities42, 195–203. doi: 10.1016/j.cities.2014.07.001

This journal article talks about the history of tourism in Paris. The article analyzes strategies developed by key stakeholders for the promotion of leisure shopping specific to urban tourists. The focus of the article is still on the actions of public-led tourism marketing organizations. 

Camilleri, M. A. (2019). Tourism planning and destination marketing. Bingley, UK: Emerald Publishing.

This book is a useful tool to describe the tourism industry, along with marketing and planning matters. Though the book is not specific to France, it will equally support the realization of the marketing plans to improve France's tourism industry.

Seraphin, H. (2017). Terrorism and tourism in France: the limitations of dark tourism. Worldwide Hospitality and Tourism Themes9(2), 187–195. DOI: 10.1108/whatt-09-2016-0044

This journal article is useful to understand the tourism industry in consideration of societal threats. It is a source of understanding of the management elements for keeping the safety of tourists certainly.