Name of business –PROVIDED SECTION 3- MISSION STATEMENT- YES! -Clearly worded- this will allow for you to have direction as you plan further. What you have provides the purpose of the organization and
The Name of the Organization
Customer Service Plan
Student Name
Date
MAR 160
Customer Service Plan
Instructions: Based on what has been covered in class, provide a detailed summary of the existing customer service within your organization. Each section should have a heading and be followed with a detailed description (at least 350 words per section). The final part is a detailed description of what you would recommend to improve the customer service provided in your organization. APA formatting is required including a title page and a list of at least 2 references (one can be the text book) should be provided. Delete all instructions when finished.
1. DescriptionWrite a brief description of your organization. This should address the following:
Who We AreWhat is the mission/values of the business?
What We DoWhat product/service do you provide?
Our LocationWhere are you located?
Our EmployeesWho works for the organization? What skill sets are required? How is training and development provided?
Our CultureWhat practices and procedures are put into place that demonstrate the company’s focus on the customer?
2. CustomersWho are your customers?
What do you know about them (i.e. demographics, buying patterns)?
Recommended resources:
https://www.census.gov/en.html
https://www.colorado.gov/cdle
How do you communicate with your customers?
What do you need each method of communication for?
4. PerceptionHow do your customers perceive your business? Describe, in detail, different examples of experiences of customers.
How do you know? What methods do you use to obtain information about their satisfaction?
5. TechnologyHow is technology used by your organization to support customers? How is the effectiveness of the technology used evaluated?
6. RecommendationsWhat is a strength of your current customer service plan? What would need little to no adjustment, based on what you have found?
What are at least three recommendations you would make to improve the customer service provided by your organization? Why?
Using information found in research about other companies, which one provides an example of what change you would make?
What would need to be done in order to make the change?
What benefits would be gained by your organization in doing so?
ReferencesAuthor, A. A. (Year of publication). Title of work: Capital letter also for subtitle. Location: Publisher.
Author, A. A., & Author, B. B. (Date of publication). Title of article. Title of Online , volume number(issue number if available). Retrieved from
http://www.thewebaddress.com/full/url/