As of March 2018, Macy’s, Inc. operates 690 department stores in 45 states, Washington DC, and outside the USA in Colombia, Guam, Puerto Rico, China, United Arab Emirates, and Kuwait with third party

Case Study Grading Rubric

Evaluation Dimensions

Performance Rating

Beginning

Progressing

Competent

Accomplished

Score

1

2

3

4

Case Study Component Areas – Grading Criteria

Identification of Issues

Does not recognize the problems or issues of the case, or identifies problems and issues that are not based on facts of the case;

Displays little understanding of the issues, key problems, and the company’s present situation and strategic challenges.

With several exceptions, identifies and outlines the principal problems and issues in the case;

Demonstrates a somewhat acceptable understanding of the company’s issues, current situation, and strategic challenges.

With a few exceptions, identifies and outlines the principal problems and issues in the case;

Demonstrates an acceptable understanding of the company’s issues, current situation, and strategic challenges.

Presents accurate and detailed descriptions of the problems and issues central to the case; Provides a well-focused diagnosis of strategic issues and key problems that demonstrates an excellent grasp of the company’s present situation and strategic challenges;

Descriptions are compelling and thoughtful.

Comments:

Stakeholder Perspectives

Does not identify or explain the perspectives of any stakeholders involved in the case, or explanation is flawed in many respects;

Fails to recognize any differences between the interests of the various stakeholders.

With several exceptions, identifies and summarizes the perspectives of the principal stakeholders involved in the case;

Outlines a few of the conflicts of interest between company stakeholders.

With a few minor exceptions, adequately identifies and summarizes the perspectives of the principal stakeholders involved in the case;

Outlines some conflicts of interest between company stakeholders.

Clearly and accurately describes the unique perspectives of multiple key stakeholders in the case;

Demonstrates insightful analysis of strategic tensions or conflicts of interest between the stakeholders.

Comments:

Connections to Research

Makes little or no connection between the issues and problems in the case and relevant scholarly research and business data, or the connections identified are weak or inaccurate in many respects.

Somewhat identifies and outlines connections between some of the issues and problems in the case and relevant scholarly research and business data, the connections identified are somewhat adequately explained.

Identifies and outlines connections between some of the issues and problems in the case and relevant scholarly research and business data, the connections identified are adequately explained.

Makes appropriate, insightful connections between the issues and problems in the case and relevant scholarly research and business data, effectively integrates multiple sources of knowledge with case information.

Comments:

Case Study Grading Rubric

Evaluation Dimensions

Performance Rating

Beginning

Progressing

Competent

Accomplished

Score

1

2

3

4

Analysis and Evaluation

Simply repeats facts identified in the case and does not discuss the relevance of these facts;

Fails to draw conclusions, or conclusions are not justified or supported;

Does not present relevant research or data;

Shows no critical examination of case issues.

Provides a minimal analysis of most of the issues and problems in the case;

In some instances, analysis is adequately supported by research and data;

Shows some critical examination of case issues.

Provides an acceptable analysis of most of the issues and problems in the case;

In most instances, analysis is adequately supported by research and data;

Appropriate conclusions are outlined and summarized.

Presents a balanced, in-depth, and critical assessment of the facts of the case in light of relevant scholarly research and business data;

Develops insightful and well-supported conclusions using reasoned, sound, and informed judgements.

Comments:

Action Plans

Has difficulty identifying alternatives and appropriate courses of action;

Few, if any, alternatives are presented, infeasible actions are proposed, action plans are not supported, or actions do not address the key issues and problems in the case.

Outlines and summarizes one or more alternative courses of action to deal with most of the issues and problems in the case;

In some instances, proposed action plans are outlined, are somewhat feasible, and based on relatively sound research and evidence.

Outlines and summarizes some alternative courses of action to deal with most of the issues and problems in the case;

In most instances, proposed action plans are outlined, are feasible, and based on relatively sound research and evidence.

Effectively weighs and assesses a variety of alternative actions that address the multiple issues central to the case;

Proposes detailed plans of action;

Action plans are realistic and contain thorough and well-reasoned justifications.

Comments:

Case Study Grading Rubric

Evaluation Dimensions

Performance Rating

Beginning

Progressing

Competent

Accomplished

Score

1

2

3

4

Evaluation of Alternatives

Displays limited awareness and/or understanding of the consequences of action plans;

Fails to identify implications and consequences of proposed action plans;

Identified outcomes do not follow from proposed action plans, or outcomes are not related to issues in the case.

Demonstrates a somewhat acceptable analysis of the results of proposed action plans;

Somewhat adequately outlines and summarizes the implications and consequences resulting from alternative courses of action;

With a several exceptions, identified consequences of action plans are related to key issues in the case.

Demonstrates acceptable analysis of the results of proposed action plans;

Adequately outlines and summarizes the implications and consequences resulting from alternative courses of action;

With a few minor exceptions, identified consequences of action plans are related to key issues in the case.

Objectively and critically reflects upon alternative plans of action;

Effectively identifies, thoroughly discusses, and insightfully evaluates the implications and consequences resulting from the proposed action plans;

Identified consequences are tied to the key issues central to the case.

Comments:

Overall Performance Rating on Case Study Analysis

Evaluation Criteria

Score

Identification of Issues

Stakeholder Perspectives

Connections to Research

Analysis and Evaluation

Action Plans

Evaluation of Alternatives

Total Score