Building upon Residency Project 3, this project assignment first requires you to consider the methodology you might use in collecting data for your study. Specifically, you must address the operationa

Example Survey Questions

Likert Scale Questions

Please indicate your agreement or disagreement with each statement by circling the number that corresponds most closely with your opinion about the hotel. There is no right or wrong answers.

Strongly Strongly

Agree Agree Neutral Disagree Disagree

Hotel XYZ is conveniently located. 1 2 3 4 5

Hotel XYZ has friendly personnel. 1 2 3 4 5

Hotel XYZ is a good value for the money. 1 2 3 4 5

Semantic Differential Questions

Using the scale between each pair, please indicate you own opinion about the qualities of the hotel. There is no right or wrong answers.

Convenient location 1 2 3 4 5 6 7 Inconvenient location

Friendly personnel 1 2 3 4 5 6 7 Unfriendly personnel

Good value 1 2 3 4 5 6 7 Not a good value

Graphic Rating Questions

Please evaluate each attribute of XYZ hotel in terms of your opinions about the qualities of the hotel. Place an “X” at the position on the horizontal line that most reflects your opinion.

Hotel XYZ is conveniently located. Strongly Agree _________________________Strongly Disagree

Hotel XYZ has friendly personnel. Strongly Agree _________________________Strongly Disagree

Hotel XYZ is a good value for the money. Strongly Agree _________________________Strongly Disagree