- Subject: Strategic Management. - Mandatory book for this week's assignment (file attached - please include in citations): Rothaermel, F. T. (2013). Strategic management: Concepts. New York: McGraw-

B ack g ro und

A c o m pany s u ch a s In te l h as a c o m ple x d esig n a nd m anufa ctu rin g p ro ce ss. T his

s h ou ld le ad In te l m anagem ent to b e c o nce rn ed w it h s ca le o f p ro ductio n a nd le arn in g

cu rv e s.

T he Q uestio n ( 2 0 P oin ts )

W hen d o y o u th in k m anagers s h ould b e m ore c o nce rn ed w it h la rg e-s ca le p ro ductio n

ru ns, a nd w hen d o y o u th in k th ey s h ould b e m ost c o nce rn ed w it h p ra ctic e s th at w ould

f o ste r o r h in der th e h ir in g, tr a in in g, a nd r e te ntio n o f k e y e m plo ye es? ( 1 0 p oin ts )

D esc rib e a fir m y o u th in k h as b een h ig hly in nova tiv e . W hic h o f th e fo ur ty p es o f

in no va tio n— r a dic a l, in cre m enta l, d is ru ptiv e , o r a rc h it e ctu ra l— d id it u se ? D id th e fir m

u se d if f e re nt ty p es o ve r tim e? ( 1 0 p oin ts )