Read the case and critically analyze and answer the questions attached below (in the files) Assignment specifications:- Case analysis and essay type format Must include executive summary and conclu
Read the case and critically analyze the below questions;
1. Choose an industry you understand and explain how autonomous vehicles might impact the industry, Think about a "to-be" new opportunity that AVs enable and briefly explain your idea using Kim and Mauborgne's Eliminate- Reduce-Raise- Create Grid.
2. Is autonomous driving technology a Blue Ocean opportunity? Why or why not?
3. Use AV to illustrate the difference between disruptive and Blue Ocean Strategy, and to discuss the growth model in terms of market-creating strategy.
Supplementary materials and companies to investigate and use for example ;
1. Book: free pdf: Kim, W. C., & Mauborgne, R. (2014). Blue ocean strategy, expanded edition: How to create uncontested market space and make the competition irrelevant. Harvard business review Press.
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