Please write the problem statement and purpose statement
CMNS 251 A7 Activity Module 4Writing Problem Statements and Purpose Statements.
Write a problem statement and purpose statement for each of the following report situation s:
A. Indigenius Fashions is a global online retail er of clothes, jewellery, and foo twear created by Fir st
Nations designers. The company has rece ntly discovered that designs sold by Indigen ius have
been copied by an Etsy retailer who sells them as her own work . As a result, s everal designers
have withdrawn their products from Indigen ius until it can guara ntee protection of their
intellectual property . The withdrawal of these products has caused serious disrupti ons to the
Indigenius supply chain . P rojected profits for the third quarter of 2021 are down by 50 %.
Indig enius must fin d a reliable way to protec t its First Nation s suppliers from theft of intellectual
property and win back the suppliers that it has recently los t.
B. After a recent electrical fire in its Surrey showr oom, Howell Hybrid Autos lost three full days of
sales from smo ke and water damage . Four e mployees booked off sick with reports of
respirat ory problems . Linda Howell, CEO , want s a crisis management plan to anticipate similar
emergencies, respond quickly , minimize threats to employee safety , and reduce lost work time.
She wonders which type of plan might be right for the compan y—one produced by the
company ’s Se curity Department, one offered by a loca l crisis management specialist, or a
combination of the two. Howell Hy brids need s to decide quickly and budget generously for the
implementation of this crisis manag ement plan , because both profits and workplace safety are
are at risk.