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The experience led us to suspect that most parents of young children believe that infants benefit from commercial media products, on the other hand, 40% of mothers believe that their children learn from the media, lastly, other parents believe that their kids learn from the daily activities.

DeLoach and her team are trying to answer the question “do young children learn more from the television and the DVDs or from their parents in the daily life?”. The sample used in this experience was 72 infants between 12 to 18 months of age. The DVD were 32 minutes long showing parts of houses and name it represents and was repeated several times. Independent variables show that some parents believe that the use of DVDs to let their infants learn is more effective than exposing them to daily activities.

Meanwhile, dependent variables show that infants learn from DVDs—as a form of media channel—than the daily activities. Parents strongly believe that their infants can learn from the media a little faster than from everyday activities. However, the results show that kids who watched the DVD were less responsive than the kids who were exposed to the daily activities. It can be concluded that the parents who think their kids learn from the DVDs are only over exaggerating.

Therefore, I believe and agree with the parents who expose their kids to media platforms such as online videos as a way of helping their cognitive abilities be developed rather than exposing them to daily activities. The results do not support the actual experience I encountered because I have seen my nephew learn quickly from watching the television every day.