Module 1 - Case MODERN SUPPLY CHAINS Assignment Overview Omni-Channel Supply Chain Strategies When online purchasing expanded, multi-channel supply chains developed to support the new buying patterns.

Running head: MANAGING THE SUPPLY CHAIN MODULE 1 SLP 0

Trident University International

Student Name

Managing the Supply Chain Module 1 SLP

Professor’s Name

Date of Submission

Managing the Supply Chain Module 1 SLP

2-3 sentence introduction. The great smartphone recall of 2016 meant that 2.5 million units returned to the manufacturer from stores, consumers and warehouses. It was classified as a debacle from a marketing perspective with a huge hit to the brand and a cautionary tale that will grace many logistics textbooks for years to come.

Begin with the SLP background readings to learn about the implications of returns. Then move to expert or consultant publications written within the last three years. You may consider cross channel returns, costs, refurbishment, return material authorizations (RMAs), tracking or outsourcing.

Reverse logistics SCM strategy #1

Provide a well-balanced assessment of what is required for reverse logistics and returns according to the readings and information from at least three experts (articles, interviews, presentations, etc.). You must include three different strategies/requirements. One strategy must focus on how a process supports the company’s brand loyalty among consumers. NOTE: no resources should be more than three years old for this case because the industry is changing rapidly and the goal is to remain relevant throughout your career. This section should be 1 page in length. Research Required.

Reverse logistics SCM strategy #2

Provide a well-balanced assessment of what is required for reverse logistics and returns according to the readings and information from at least three experts (articles, interviews, presentations, etc.). You must include three different strategies/requirements. One strategy must focus on how a process supports the company’s brand loyalty among consumers. NOTE: no resources should be more than three years old for this case because the industry is changing rapidly and the goal is to remain relevant throughout your career. This section should be 1 page in length. Research Required.

Reverse logistics SCM strategy #3

Provide a well-balanced assessment of what is required for reverse logistics and returns according to the readings and information from at least three experts (articles, interviews, presentations, etc.). You must include three different strategies/requirements. One strategy must focus on how a process supports the company’s brand loyalty among consumers. NOTE: no resources should be more than three years old for this case because the industry is changing rapidly and the goal is to remain relevant throughout your career. This section should be 1 page in length. Research Required.

Since you are engaging in research, be sure to cite and reference the sources in APA format. The paper should be written in third person; this means words like “I”, “we”, and “you” are not appropriate. For more information see Differences Between First and Third Person. The excessive use of quotes or unoriginal content will directly impact performance since it suggests lack of comprehension and indicates that a student may not have mastered the concepts.

Conclusion

This is your 2-3 sentence conclusion. Remember this is the last thing your reader will hear. Your submission will include:

• Trident University International’s cover page

• The body will be 3 pages with APA citations (2-3 sentence introduction, body, 2-3 sentence conclusion)

• The alphabetized reference list page in APA format

References

This listing should be in alphabetical order. Below are a few examples of reference list entries. The following list needs to be removed before you submit the paper (not by category).

Journal in online library (be sure that you give the specific library database for journal articles that you have retrieved from the library, e.g., Proquest, EBSCO – Academic Search Complete, EBSCO – Business Source Complete, IBISWorld, etc.):

Last name, Initials. (yyyy of journal volume). Title of article. Title of Journal, volume

number,(issue number), pages. Retrieved from [insert name of library database]

Example:

Borgerson, J. L., Schroeder, J. E., Escudero Magnusson, M., & Magnusson, F. (2009).

Corporate communication, ethics, and operational identity: A SLP study of Benetton. Business Ethics: A European Review, 18(3), 209-223. Retrieved from Proquest.

Book in online library:

Last name, Initials. (yyyy published). Book title. Retrieved from [insert name of library

database]

Example:

Johnson, R. A. (2009). Helping really fat dogs. Retrieved from EBSCO eBook Collection.

Newspaper in online library:

Author last name, first initial. (YYYY, MM DD). Name of article. Title of Newspaper,

pages. Retrieved from [name of library database].

Example:

Dee, J. (2007, December 23). A toy maker’s conscience. New York Times Magazine, 34-39.

Retrieved from EBSCO – Academic Source Complete.

Websites

APA end reference for a website – with author:

Author. (Year [use n.d. if not given]). Article or page title.

Larger Publication Title. Retrieved from https://urladdress

Example:

Shiva, V. (2006, February 12). Bioethics: A third world issue. Nativeweb. Retrieved

from https://www.nativeweb.org/pages/legal/shiva.html

APA end reference for a website – with no author:

Title of article. (Year [use n.d. if not given]). Website Title. Retrieved from

https://www.website-name/ABCDEFG-12345

Example:

Media giants. (2014). Frontline: The Merchants of Cool. Retrieved from

https://www.pbs.org/wgbh/pages/frontline/shows/cool/giants/