Organizations can be subjected to bad press easily in this age of global communication. Offending groups of stakeholders or consumers can have lasting and widespread consequences for a company. An org
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BUS 303 SLP3
Your Name
Trident University International
BUS 303 Business Communications
Due Date
BUS303 SLP3
Remember to always indent the first line of a paragraph (use the tab key) or paragraph formatting (see below). The introduction should be short (2-3 sentences). The margins, font size, spacing, and font type (bold or plain) are set in APA format. While you may change the names of the headings, do not change the formatting or style of font. This template uses Times New Roman 12-point. You may also use: Calibri (11), Arial (11), Georgia (11) or Lucida Sans Unicode (10).
The Incident
Provide a brief background of the incident and how the company was affected in the news, social media, etc. This section must contain research. The proper format for citations: (Last name, year). The punctuation goes after the citation not at the end of the sentence. If no author is stated: (Short Title of Article, year). The punctuation goes after the citation not at the end of the sentence.
Critique
Critique how the company reacted. This is your opinion as an affected party. The report is written in 1st person.
Conclusion
Add concluding remarks-can be a sentence or two.
References
Below are some basic rules to follow when creating a reference list:
Begin your reference list on a new page
The word References should be centered and bold at the top of the page
Double-space your reference list
For each author, list the last name first followed by the initials for their first and middle names
Arrange your reference list alphabetically by the last name of the author
Use a hanging indent after the first line of your citation (Word does this for you). Type your entry and then click “Paragraph” on the HOME tab to create the “hanging indent.”
APA has a handout for the most common types of references