Need help with these 3 task questions as follows: Templates have been attached.

STUDENT NAME

DAN ID

UNIT CODE

UNIT NAME

GROUP NAME

TASK 1

Key Questions
Who are the people who need to know about your change?


What are the likely concerns for each group?


How are you going to ensure they understand it?


What are the key points you need each group of people to know/understand?


How will you respond to them, to ensure you build a critical mass who support your
change?

Stakeholder Analysis

Step 1: Identify your Stakeholders


Step 2: Categorise your Stakeholders

INFLUENCE

HIGH

CONSULT

CONSULT OFTEN

LOW

INFORM

CONSULT

LOW

HIGH

ATTENTION

Key Messages


Channel

DEFINITION OF A ‘STAKEHOLDER’

Program/Project Name:

Stakeholder
Name/Group:

Key
interests
or stake in
the change
and
degree of
impact (H,
M or L?)

Level of
influence
over the
change (H,
M or L?)

Present
attitude to
the change
(in favour
or
opposed?)

Stakeholder
management
strategies

Key points for
Stakeholder
Engagement
and
Management
Plan

e.g.
Program/Project
Board

Interest
High
Impact
Medium

High

Favour

Consult and
keep
informed

Two-way engagement essential

Impacted
Business Users

Interest
High
Impact
High

Opposed

Consult, involve and support

Two-way engagement and close support essential

Suppliers

Interest Low

Impact

Low

Neutral

Keep informed

One-way communication

External customers

Interest

Low

Impact

Low

Neutral

Keep informed

One-way communication

IT Department

Interest High

Impact

High

Favour

Consult and keep informed

Two-way engagement essential

Stakeholder Group

Stakeholder
Characteristics
(e.g. attitude to
change;
information
needs; time &
availability)

Anticipated
Needs /
Concerns

Key Messages

Primary Method
of Engagement

High impact

Program
Board –
sponsoring
change
Impacted
Business Users
– resistant to
change
IT Department

Regular
progress
updates and
early sight of
issues
Concerned
about new way
of working
Regular
progress
updates and
early sight of
issues

Progress
against plan
and resolution
of issues
Listening to
and
responding to
concerns –
details of help
and support
available to
them
Progress
against plan
and technical updates

Program Board
meetings,
reports and
briefings
Face to face
briefings plus
involvement in
designing the
change
Face to face
briefings plus
involvement in
designing and
supporting the change

Medium impact

Low impact

External
Customers
Suppliers

To be kept
informed
To be kept
informed

Progress
updates
Progress
updates

News bulletins
– one-way
communication
News bulletins
– one-way
communication