BUS401 International Business Global marketing strategies; U.S. Exports and Imports Please see attached files for the assignment/ and to complete the table Use the attached APA-formatted template (B

Module 4 - Case

GLOBAL MARKET STRATEGIES

Assignment Overview


U.S. Exports and Imports

Finding the right country markets for export and those for import is a challenge for companies doing international business. There are many government, private, and public websites and databases that provide rich information on countries. This is your opportunity to use government and organization databases.

Case 4 Resources

Types of Tariffs (2021)
What is Importing and Exporting? (2020)
How Importing and Exporting Impacts the Economy (2020)
Strong Dollar: Advantages and Disadvantages (2020)
Trade and COVID-19 (2021)

Case Assignment

Begin with the U.S. Census Bureau’s Global Market Finder: An Interactive Tool for U.S. Exporters. Randomly select a commodity (they are all presented in numbers). Click Map, Time Series, and Unit Price to find required data to complete the table.

U.S. Export Commodity

 

Top 5 Countries by Value

 

Country

Value $USD

 

 

 

 

 

 

 

 

 

 

3-Year Market Value

Year20xx

Year20xx

Year20xx

 

Highest and Lowest Prices

 

Country

Value $USD

Highest

 

 

Lowest

 

 

SOURCE: U.S. Census Bureau’s Global Market Finder: An Interactive Tool for U.S. Exporters

Describe the importance of this data for a U.S. company looking to export the commodity. (1/2 page) Research Required.

Using World Bank: World Integrated Trade Solution (WITS), research the top two countries and the country with the highest price from the table above to learn about tariffs for U.S. exports in the commodity category. From the WITS page, select “United States” and then “United States Tariff Schedule,” then select the first country to complete the table below. Find the category that reflects the commodity chosen.

U.S. Export Commodity

 

 

MFN (Most Favored Nation) Tariff

Applied Tariff

#1

 

 

#2

 

 

Highest 

 

 

SOURCE: World Bank: World Integrated Trade Solution

Explain what is meant by MFN (Most Favored Nation) Tariff and Applied Tariff and how they affect exporting. (1/2 page) Research Required.

Let us turn our attention to U.S. imports during COVID using the World Bank’s Database on COVID-19 Trade Flows and Policies. Research in Medical Supplies or Food Products. Select “Information by Country Pair.”

Top right: Select United States
Select/Click: One Product

Complete the table for the top 5 exporters. NOTE: you can sort the tables from highest to lowest dollars or market share.

Main Exporters of

 

To United States

 

Exports (USD thousands)

Market Share %

 

 

 

 

 

 

 

 

 

 

 

 

SOURCE: World Bank Database on COVID-19 Trade Flows and Policies

Research news reports from 2020 and share how important this export was to the United States during the pandemic. Share information about shortages of this product. (1/2 page) Research Required.

No quotations are permitted in this paper. Each paragraph (except the introduction and conclusion) must contain at least one in-text citation.

Since you are engaging in research, be sure to cite and reference the sources in APA format. NOTE: failure to use research with accompanying citations to support content will result in reduced scoring “Level 2-Developing” on the grading rubric.

The paper should be written in the third person; this means words like “I”, “we”, and “you” are not appropriate. Refer to yourself in third-person as “manager” or you can write about what the “project team” will do, rather than saying “I” and “we.”

Assignment Expectations

Use the attached APA-formatted template (BUS401 Case4) to create your submission.

  • The template is set up in APA 7: double-spacing, font, margins, headings, page breaks, APA help links.

Your submission will include:

  • Trident University International’s cover page

  • A paper with APA citations (2 to 3-sentence introduction, 3-page body, 2 to 3-sentence conclusion)

  • The reference list page in APA format