Use Apple.inc Milestone 1 will be completed, including the deliverables outlined in the project charter. Task: Use your project charter to identify the deliverables to be included in Milestone 1.



Emerging Trends In Artificial Intelligence

and

Their Impact on Apple Inc.





Paul Licon

Post University

Dr. Amy Danley

1/12/2025


Emerging Trends in Artificial Intelligence and Their Impact on Apple Inc.

Introduction

Artificial Intelligence, or AI, is one of the most significant developments in today's business environment as it steps up how companies perform and engage with clients. Because organizations are focused on achieving greater efficiency, more intelligent decisions, and sustaining competitive advantage, AI has emerged as a strategic enabler of change and success. Analyzing the effects of using AI across the product portfolio and business processes of multinational technology and innovation leader Apple Inc. is well suited for study due to the company's active use of artificial intelligence. This paper focuses on AI, discussing how it has evolved, presented a shift in the corporate environment, and how it can redefine Apple's path forward.

Company Background

Apple Inc., which was started in 1976, has Steve Jobs, Steve Wozniak, and Ronald Wayne as its founders. It initially operated as a computer firm but is currently a consumer electronics, software, and services company. As the Marvel iPhone, iPad, and MacBook manufacturer, apple remains a business emphasizing product advancement and consumer satisfaction (Apple Inc., 2023).

Its vision is to deliver the ultimate customer experience through superior hardware, software, and services. Apple is at the forefront of these technological inventions, mastering new technologies like machine learning and applying artificial intelligence facilities like Siri and face ID as standard facilities (Smith, 2023). Because Apple is a technological company and uses artificial intelligence, the firm is in a good place to transform how it engages its customers and how its business processes will look in the future.


Emerging Trend Analysis

Positive Effects of AI on the Business World

  1. Improved Efficiency: AI makes work easier by eradicating the past practices of repetitive work, minimizing the possibilities of errors from human interference, and improving flow charts. For example, algorithms are issued to boost the supply chain by predicting the demand rate and inventory optimization (Demirag et al., 2023).

  2. Enhanced Customer Experience: Consumers benefit since businesses apply AI to enhance client interactions and deliver satisfying recommendations. Digital assistants such as Siri and chatbots are examples of AI that enhance the users' ease and convenience from the system (Edison et al., 2021).

  3. Better Decision-Making: Pivotal to real-time analysis, AI analytics allows businesses to make rational decisions based on compiled data. Smith (2023) states that using AI entails companies' ability to foresee market trends, understand consumers' readiness, and even assess the impact of strategies before they are implemented.

Adverse Effects of AI on the Business World

  1. Ethical Concerns: Regarding the implementation case, AI also creates doubts about privacy and data protection. Extensive social media organizations that harvest and aggregate large amounts of user data must respond to privacy issues and abuse of users' information (Smith, 2023).

  2. Workforce Displacement: This is because every post involving client interaction that the Artificial Intelligence systems may efficiently execute is likely to be made redundant through the process of Automation. Organizations must implement AI strategically while simultaneously generating conditions for workforce upskilling and ensuring ethical usage (Demirag et al., 2023).

  3. Bias and Accountability: It is inadequate to make AI systems a superior form of computing and free from bias since algorithms work on the data provided. This can lead to prejudice, inequality, or other unfair decisions and results that affect the company's reputation (Edison et al., 2021).

References

Apple Inc. (2023). Annual report. Retrieved from https://investor.apple.com/

Demirag, A., Öztürk, E. N. D., & Ünal, C. (2023). Analysis and comparison of Waterfall model and Agile approach in software projects. AJIT-e: Academic Journal of Information Technology, 14(54), 183–203.

Edison, H., Wang, X., & Conboy, K. (2021). Comparing methods for large-scale agile software development: A systematic literature review. IEEE Transactions on Software Engineering, 48(8), 2709-2731.

Smith, J. (2023). The impact of AI on modern business operations. Business Innovation Review, 15(4), 50-62.