AROKA Weekly Takeaways

Three takeaways from next week’s lecture

  • Three points from this link for next week’s lecture https://www.entrepreneur.com/encyclopedia/human-resources

Three Takeaways from Last Week Lecture

  • Purchasing power drives prices, which makes price products vary based on locations and stores.

  • You do not want to let competitors know the secret of your business, they can use it against you

  • It is okay to have “new entrants” in your line of business. Try their product and reshape yours.

  • Some marketing strategies for sales are distributor channels, retailers, and websites.

  • Why should customers be interested in your products?

  • Make smaller business mistake and learn from it, so you can avoid million dollars mistake.

  • Focus on target customers, and others will be influenced.

  • Influence and marketing in business. Writing reviews, blogs, surveys.

  • Make your business simple. Customers get frustrated if they can’t get what they want easily.

  • Social media helps to promote product. E.g. Google, Yahoo, Ads, Pinterest, Facebook, etc.

  • Use other companies to help you compete.

  • Monitor your products, know where they are in the store, shelf, and visible display spot.

  • Support other organizations from your profit, like schools, churches, etc.

  • You have to have marketing continuously moving in order to sustain your business.

  • Sell business to someone or bring in someone who can take the business to the next level.

  • Summarize this link and give one takeaway https://www.entrepreneur.com/article/227616


I got 42 points from the last paper. And here is why the paper is not effective enough to earn full credits.

Business News / Article Application = 21 Good discussion about how you might set up a business (though you should revisit the sole proprietorship - you do risk your personal assets and LLC is about taxation on income but does protect against loss). What is a good next step here, though? If you are serious about setting up a business how might you go about applying this information? Meet with a business attorney, go online to do more research, build up your network and learn from others?

Top 3 Take-Aways from Lecture = 21.5 You have good take-aways from the class session - now how might you more directly apply these? Could you do additional research or extend the concept - might you do a little brainstorming around a product you migth offer and perform a high level five forces analysis so that you gain more familiarity with the analysis?