Lot 5

An OUTLINE for the Final Project

Week 10 – Putting it all together



  1. Executive Summary (1 – 2 pages; this is the VERY LAST thing you write, but it is the first thing in the paper. Think of it as a 1 page “book report” on the entire paper. You will do this for Week 06 along with the Evaluation sections.)

  1. SWOT Analysis (Note – this should come from week 4 with any additions you made along the way)

    1. External Analysis: (use outside research to support here)

      1. Porter’s Five Forces:

        1. Current Rivalry

          1. Opportunities

          2. Threats

        2. Potential Entrants

          1. Opportunities

          2. Threats

        3. Buyer Power

          1. Opportunities

          2. Threats

        4. Supplier Power

          1. Opportunities

          2. Threats

        5. Substitute Products

          1. Opportunities

          2. Threats

      2. General External Environment:

        1. Economic

          1. Opportunities

          2. Threats

        2. Demographic

          1. Opportunities

          2. Threats

        3. Socio-Cultural

          1. Opportunities

          2. Threats

        4. Political-Legal

          1. Opportunities

          2. Threats

        5. Technological

          1. Opportunities

          2. Threats

    2. Internal Analysis: (use ‘insider’ contacts to support here)

      1. Strategic Managers

        1. Strengths

        2. Weaknesses

      2. Corporate Structure

        1. Strengths

        2. Weaknesses

      3. Corporate Culture

        1. Strengths

        2. Weaknesses

      4. Production-Operations

        1. Strengths

        2. Weaknesses

      5. Marketing

        1. Strengths

        2. Weaknesses

      6. R&D

        1. Strengths

        2. Weaknesses

      7. HR Management

        1. Strengths

        2. Weaknesses

      8. Info Systems

        1. Strengths

        2. Weaknesses

  1. Strategic Issues; Alternatives; Recommendation; Implementation; Evaluation:

    1. Strategic Issue #1 (Note – this will come from week 6)

      1. What is the issue?

      2. Why is this an issue?

        1. Alternative Solution #1

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        2. Alternative Solution #2

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        3. Alternative Solution #3

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        4. Recommendation (Which alternative 1, 2 or 3 and why)

          1. Implementation plan (Note – this comes from week 8)

            1. Who is the Strategy Manager?

            2. What types of communications will be required?

            3. Who has responsibility for making sure the plan is carried out?

            4. How often will communications be required? How often will the implementation need to be reviewed to make sure it is on track?

            5. Changes in the Organizational Structure that will be required

            6. Changes in the Organizational Culture that will be required

            7. Additional funding needed – and where it will come from

          1. Evaluation plan (You do this in week 10)

            1. Specific, Measurable, “Hard Targets” that will let you know whether or not your Implementation was actually successful. The SWOT told you where the company “was”. The strategic issues told you where the company “wants to be”. The implementation plan tells you “how to get to where you want to be”. Now – the evaluation plan tells you “How will I know if I have been successful?”


    1. Strategic Issue #2 (Note – this should come from week 6)

      1. What is the issue?

      2. Why is this an issue?

        1. Alternative Solution #1

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        2. Alternative Solution #2

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        3. Alternative Solution #3

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        4. Recommendation (Which alternative 1, 2 or 3 and why)

          1. Implementation plan (Note – this is from week 8)

            1. Who is the Strategy Manager?

            2. What types of communications will be required?

            3. Who has responsibility for making sure the plan is carried out?

            4. How often will communications be required? How often will the implementation need to be reviewed to make sure it is on track?

            5. Changes in the Organizational Structure that will be required

            6. Changes in the Organizational Culture that will be required

            7. Additional funding needed – and where it will come from

          1. Evaluation plan (Note – you do this in Week 10)

            1. Specific, Measurable, “Hard Targets” that will let you know whether or not your Implementation was actually successful. The SWOT told you where the company “was”. The strategic issues told you where the company “wants to be”. The implementation plan tells you “how to get to where you want to be”. Now – the evaluation plan tells you “How will I know if I have been successful?”

    1. Strategic Issue #3 (Note – this should come from week 6)

      1. What is the issue?

      2. Why is this an issue?

        1. Alternative Solution #1

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        2. Alternative Solution #2

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        3. Alternative Solution #3

          1. What is the solution?

          2. How does the solution work?

          3. Who will have to carry out the solution?

          4. When will this get started?

          5. Where will this be done??

        4. Recommendation (Which alternative 1, 2 or 3 and why)

          1. Implementation plan (Note – this is from week 8)

            1. Who is the Strategy Manager?

            2. What types of communications will be required?

            3. Who has responsibility for making sure the plan is carried out?

            4. How often will communications be required? How often will the implementation need to be reviewed to make sure it is on track?

            5. Changes in the Organizational Structure that will be required

            6. Changes in the Organizational Culture that will be required

            7. Additional funding needed – and where it will come from

          1. Evaluation plan (Note – you do this in week 10)

            1. Specific, Measurable, “Hard Targets” that will let you know whether or not your Implementation was actually successful. The SWOT told you where the company “was”. The strategic issues told you where the company “wants to be”. The implementation plan tells you “how to get to where you want to be”. Now – the evaluation plan tells you “How will I know if I have been successful?”


  1. Reference Page (APA formatted reference page please)