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Running head: course project –annotated bibliography and outline 0

Barclays Bank

I. Introduction

1. Barclays Bank is a UK-based multinational bank that operates from its headquarters in London.

2. The bank is one of the biggest world’s successes stories, having been found back in 1690. The bank has thrived through generations and the ups and downs of civilization, for instance, both world wars.

3. The bank is a good example of foreign company or business that operates as a multination at the current date.

4. It is a publicly traded company.

5. The company uses the IFRS standards.

6. Company Analysis

II. Body

1. History

1. Timeline

2. Purpose and Values

3. Strategies

1. Business Structure

1. Future

2. Core Elements

3. Core Operations and Functions

1. Current Strengths

1. Annual Reports

2. Future Hopes for the company

3. SWOT Analysis

1. IFRS

1. FRS

2. New UK GAAP

3. What standard will be used in the future?

1. Accounting Standards

1. History

2. Influence of economy

3. Political factors

4. Financial factors

5. Cultural factors

6. Future standard process

1. Future Performance Analysis

1. Company Strengths

2. Future Challenges

3. Current Trends

4. Operations

5. Recommendations

III. Conclusion

1. The UK is one of the nations that have an interest in monitoring their accounting protocols, to ensure utmost transparency to all shareholders, external auditors, lending institutions and the shareholders and the government for purposes of crime investigation and tax.

2. Company information that will help guide in the company analysis of Barclays Bank PLC, a U.K. based bank, and the biggest banking multinational in the world.

Annotated Bibliography

Barclays PLC (December 2015). Barclays PLC Annual Report 2015: Return to Stability. Retrieved from: https://www.home.barclays/content/dam/barclayspublic/docs/InvestorRelations/AnnualReports/AR2015/Barclays_PLC_Annual_Report_%202015.pdf

The chairman’s letter makes it clear that the company has expanded in all scope, having expanded from 36.6 billion Euros to 54.5 billion Euros. Current chairman confesses that he took over Barclays in the core of a banking storm, but was optimistic his team could turn things around. The bank has measured its strength through a scan into the endorsement by customers, how they have thrived competition for customers, and their rank in the current franchise rank. Among other essential financial considerations, the report looks comprehensively into the risk review, liquidity, and credit rating, which can assist in the estimation of financial continuity into the future. This will be an essential source since it gives information from the primary source, and that is Barclays itself and has real figures of the operations and the situation.

Githui, J. K. (2006). Challenges for Strategy Implementation in Barclays Bank Kenya Limited (Doctoral dissertation, University of Nairobi).

As a multinational, Barclays have to succeed in all investment regions. According to Githui, it is not the case in Kenya, and Barclays have failed to fetch the customer base as it has in other nations worldwide. The letter expresses nine challenges to strategy implementation for Barclays in Kenya, quoted: “Nine challenges for implementing strategies were identified, and these were the need to modernize the business, BBK's efficiency, improving the quality of BBK's products and services, building a high-performance organization, outperforming competition, the economic and political situation, the influence of foreign exchange rates, customers' expectations and demands from regulators.” This information will show some of the practices that might hit Barclays in the way of its ambitious plans to win the clients worldwide.

Radda, A. A., Uzodinma, I., Akanno, S. N., Isa, M. S., Abdulkadir, A. A., Abba, S. A., & Abdulmajid, A. (2015). Customer Relationship Management and Organizational Performance–The Case of Barclays Bank Plc. Studies, 4(4).

The sources above shows that the more the clients, the more the profits of international banks; this source is not an exception. Research is done through interviews sent to Barclays Bank PLC workers. The response was to gauge how CRM strategies assist the organization to prosper in its prospectus for a larger clientele base. It was found that CRM is influential in expanding the customer base and the profitability of a company at the end of the day, considering Barclays. This source is essential in proving essential information of the relationship between customer base and the profitability of the company of interest.

Barclays Bank. Business Continuity Management: Client Statement. (Jan 2015). Retrieved from: https://www.investmentbank.barclays.com/content/dam/barclayspublic/docs/investment-bank/Barclays%20Business%20Continuity%20Management/Barclays-business-continuity-management-plan-summary%20(PDF%20159%20KB).pdf

According to the source, in the business continuity policy, which is the disaster recovery plan, the company has failed in a clear recognition of risks associated with their business. The focus on insurance is minimal, which should be wider, considering that the bank invests in secure and insecure regions of the world. However, the internal control model is well structured and can be endorsed by other companies. This source is essential in evaluating the element of overcoming tough times, with much focus on the financial sector, and how disasters can affect the continuity of Barclays Bank PLC. It is essential for future endorsements.