Week 6 Discussion

W6 Discussion "Experimental Design"

This week you have learned about experimental design and the important role it plays in quality management. Thinking about your current workplace, how could experimental design be used to improve the product or service provided to your customers? If you are not currently employed, you may use a previous employer or a fictional company.

Your initial response should be a minimum of 150 words. Your work should be in your own words and should include research to support your response. Be sure to avoid Wikipedia as a resource as this is not a reliable source. Include your resources at the end of your response. Once you have completed your response, you will want to respond to at least two (2) of your classmates responses. Please remember that your responses to your classmates should be substantive and should promote additional discussion within the classroom. Simple “I agree” responses will not be counted towards your participation grade

W6 Discussion "Social Responsibility"

This week, we are looking at Social Responsibility and Ethics. You will check out some examples of issues addressed by the FTC, and their relevancy in the marketplace.

Visit www.ftc.gov. What is the main purpose of the FTC? Look at the last 2 months of press releases on the website. After reviewing these releases, what seems to be the most prevalent ethical and social responsibility issues? Choose one complaint that focuses on social responsibility and explain what you would have done different as a marketing professional. Where do you believe the company went wrong with their actions? How impactful was this problem to consumers? What was the resolution?

In your follow-up posts, continue the conversation with your peers by asking questions or sharing experiences that relate to what they have written. Explore the topic of Social Responsibility fully, looking at all points of view.

W6 Discussion "Values, Ethics, and Reputation"

Question A

From where do you think you have learned your personal values that will help you to practice ethical public relations?  From where have you learned your preprofessional values?