BUS 599 Week 3 DQ

Week 3_BUS 599_ Discussion

"Don't Miss the Mark"  Please respond to the following:

  • Watch the following videos:

https://youtu.be/lYX04wiMYmQ

https://youtu.be/0-4ivPwMDCE

  • There are two (2) very different target markets and sales forces discussed in the videos. Identify some of the key differences between the organizations’ sales forces and target markets. Explain the value of developing a sales force based on the target market. Use examples from each video to support your response.