Special Project

Attached is the Case Study of Netflix.

Requirement:

Presentation (Power Point).

Paper (5 pages plus exhibits as needed).

Need to identify:

  1. What are the issue

  2. What are the recommendation

  3. Basis

  4. Analysis ( using Five forces or/and value chain). If going internationally must address PESTEL.

  5. Financial Analysis to support the recommendation (What, why and How in all financial aspect) – do comparison from the case study and current (research yahoo finance for current Netflix’s finance).

Per our teacher:

Issues are: revenue down by 54% - WHY?

What are the five forces analysis..

What are strategy de we recommend to fix it.. (our teacher recommend international Strategy) – if we do this, what country are we going to… and what is the benefit, and the challenges? Must talk about this!! More importantly, must come up with strong recommendation that are profitable!! - our teacher says: Merger acquisition, going franchise, or acquired other company with related diversification might work… but need to justify.

Basically, our teacher says: Must address What? Why? How?