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Hotel Location and Design Issues

A hotel just like any institution it is geared to making profits from its everyday activities. These include offering accommodation, food as well as catering for special events. To ensure that profit is always the main agenda of the day hotels have to iron out any issues that may arise in its operations (Hehir, 2017). However, some of the issues that may occur or originate even before the hotel was built such as the location and the design of the hotel. To ensure no issues arise from these factors proper planning and deliberation is required.

Design Issues

The design is one of the major factors that can make or break any institution. The design is what makes the clientele attracted to the premise even before they taste the food. A good design will ensure that the hotel is competitive in the market (Chen, 2017).

One design issue where people fail is not allocating adequate space in the halls and the entrances. Hotels often come with the feeling of grandeur, which is achieved, by high ceilings and ballroom like settings when they first enter the hotel reception area (Penner, Adams, & Rutes, 2013). Any five or more star hotel knows that the first impression is everything and if done wrong it may create bias or a negative attitude by the client from that point on (Rosenbloom, 2017). This bias will blind the clientele to believing everything is bad in the hotel including the service and or the food. This can be addressed in designing carefully the engineering and designing the entrance lobby to be very elegant, and classy

Another design flaw many hotels never really consider in the design is the design and spacing of the rooms. Many hotels feel like the exterior only was designed because the rooms are small and “boxish”. These rooms often lack the personal artistic touch that makes one feel like he or she is in a classy executive space. To solve these issues one must always consult design experts to ensure everything from lighting to décor is on point.

Location Issues

It is not uncommon for people visiting hotels to complement the location of the hotel such as the view or scenery but then go ahead and criticize the environment. The location is key to the hotel's success. A good location is one which both the environment and the hotel compound work together or complement each other (Yang,Mao,& Tang, 2017). One might have a hotel with the best view in the world on top of a hill, but the access to the site is tough. Alternatively, a hotel, which I very accessible but the site’s location is swampy, and no outdoor activities can occur. In addition, location also highlights the closeness to the company’s client such as in cities or next to airports. This issue can only be solved beforehand otherwise; after a hotel has been built, one can either remodel the land or shift to a new location (Smith, Jaggar, & Love, 2016).

Conclusion

Any hotel that seeks to be successful must have in mind the location and the design of the premises. This is because the client sees the exterior of the hotel before they even enter to taste the cuisine. If not properly, considered design and location of the business will cause problems in the future.

References

Chen, A. (2017). Upscale and High Design Hotels in the Caribbean. Nytimes.com. Retrieved 28 March 2017, from http://www.nytimes.com/2006/10/29/travel/29hotlist.html

Hehir, K. (2017). What Types of Design Elements Create a Successful Hotel, by Kim Hehir. Hotelexecutive.com. Retrieved 28 March 2017, from http://hotelexecutive.com/business_review/158/what-types-of-design-elements-create-a-successful-hotel

Lado-Sestayo, R., Otero-González, L., Vivel-Búa, M., & Martorell-Cunill, O. (2016). Impact of location on profitability in the Spanish hotel sector. Tourism Management, 52, 405-415.

Liu, J. N., & Zhang, E. Y. (2014). An investigation of factors affecting customer selection of online hotel booking channels. International Journal of Hospitality Management, 39, 71-83.

Penner, R. H., Adams, L., & Rutes, W. (2013). Hotel design, planning and development. Routledge.

Rosenbloom, S. (2017). Hotels for the Next Generation. Nytimes.com. Retrieved 28 March 2017, from https://www.nytimes.com/2015/03/22/travel/hotels-for-the-next-generation.html

Smith, J., Jaggar, D. M., & Love, P. (2016). Building cost planning for the design team. Routledge.

Taylor, D. C., Snipes, M., & Barber, N. A. (2016). Indicators of hotel profitability: Model selection using Akaike information criteria. Tourism and Hospitality Research, 1467358415625105.

Yang, Y., Mao, Z., & Tang, J. (2017). Understanding Guest Satisfaction with Urban Hotel Location. Journal of Travel Research, 0047287517691153.