Assignment 3

Assignment 3: Growth, Innovation, Sustainability, and Succession. - Submit Files

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Assignment 3: Growth, Innovation, Sustainability, and Succession.

Instructions

 

Assignment 3:  Growth, Innovation, Sustainability, and Succession (30%)

Purpose: 

In this assignment, students evaluate three growth strategies for a company-owned business, a franchise, and a joint venture.  Students will analyze the results of research and determine the strategy that best aligns with an owner’s goals for succession planning, sustainability, and innovation.

Outcomes Met:

  •          develop critical managerial skills and processes to assess and analyze key elements of emerging enterprise organizations

  •          evaluate and measure forward-thinking enterprise strategies relevant to sustainability and succession through innovation

Step 1:  Review “How to Analyze a Case Study” under Week 2 Content.

Step 2:  Create a Word or Rich Text Format (RTF) document that is double-spaced, 12-point font.  The final product will be between 2-3pages in length excluding the title page, reference page, and the template (which must be attached to the report as an exhibit);

Step 3:  Review the grading rubric for the assignment.

Step 4:  Follow this format:

  •          Title page with title, your name, the course, the instructor’s name;

  •          Introduction;

  •          Body, in paragraph form using headings: Use headings for the questions provided but do not include the questions in the paper

  •          Summary paragraph

Step 5:  In writing a case study, the writing is in the third person.  What this means is that there are no words such as “I, me, my, we, or us” (first person writing), nor is there use of “you or your” (second person writing).  If uncertain how to write in the third person, view this link:  http://www.quickanddirtytips.com/education/grammar/first-second-and-third-person

Step 6:  In writing this assignment, students are asked to support the reasoning using in-text citations and a reference list.  A reference within a reference list cannot exist without an associated in-text citation and vice versa.  View the sample APA paper under Week 2 content

Step 7:  Include references from both the class material and from sources other than the class material.

Step 8:  In writing this type of assignment, students are expected to paraphrase and not use direct quotes.  Learn to paraphrase by reviewing this link:  https://writing.wisc.edu/Handbook/QPA_paraphrase2.html

Step 9:  Read critically and analyze the scenario provided under Week 8 Content. 

Step 10:  Write down or highlight key facts from the scenario.  Consider making an outline to capture key points in the paper. 

Step 11: 

  •          Using the fact pattern from the case study located under week 8 content, material from the course and outside research, complete the template at the end of the case study;

  •          Once the template is completed, analyze the findings to determine which strategy aligns best with the owner’s goals for succession planning and sustainability

  •          Discuss the role of innovation in achieving the owner’s goals;

 

Step 12:  Create the introductory paragraph.  The introductory paragraph is the first paragraph of the paper but is typically written after writing the body of the paper (Questions students responded to above).  View this website to learn how to write an introductory paragraph:  http://www.writing.ucsb.edu/faculty/donelan/intro.html

 

Step 13:  Write a summary paragraph.  A summary paragraph restates the main idea(s) of the essay.  Make sure to leave a reader with a sense that the essay is complete.  The summary paragraph is the last paragraph of a paper.

 

Step 14:  Using the grading rubric as a comparison, read through the paper to ensure all required elements are presented.  This step is probably the most critical and can result in many lost points if instructions are not followed.

 

Step 15: Proofread the paper for spelling and grammatical issues, and third person writing. 

  •          Use the spell and grammar check in Word as a first measure;

  •          Have someone who has excellent English skills to proof the paper;

  •          Consider submitting the paper to the Effective Writing Center (EWC).  The EWC will provide 4-6 areas that may need improvement.

Step 16:  Submit the paper in the Assignment Folder.

Rubric Name: Assignment #3

Criteria

Outstanding

Superior

Good

Substandard

Failure

Content: Template -Company-Owned, Franchise and Joint Venture

3.6 points

Template -Company-owned, franchise and joint venture is accurately completed.

(3.24 - 3.6)

3.06 points

Template -Company-owned, franchise and joint venture is completed but some of the information is not accurate depicted.

(2.88 - 3.23)

2.7 points

Template -Company-owned, franchise and joint venture is missing one or two elements. 

(2.52 - 2.87)

2.34 points

Template -Company-owned, franchise and joint venture is missing three or more elements.

(2.16 - 2.51)

0 points

Template -Company-Owned, franchise and joint venture is not completed.

(0 – 2.15)

Content: Determine strategy that best aligns with the owner’s goals for succession planning and sustainability

3.6 points

Strategy that best aligns with the owner’s goals for succession planning and sustainability is explained clearly, accurately and comprehensively delivering all relevant information.

(3.24 - 3.6)

3.06 points

Strategy that best aligns with the owner’s goals for succession planning and sustainability is explained accurately but could be more comprehensive or clearer with more relevant information.

(2.88 - 3.23)

2.7 points

Strategy that best aligns with the owner’s goals for succession planning and sustainability is explained but needs more clarification on some aspects. 

(2.52 - 2.87)

2.34 points

Strategy that best aligns with the owner’s goals for succession planning and sustainability could be more completely identified or are missing key points.

(2.16 - 2.51)

0 points

Strategy that best aligns with the owner’s goals for succession planning and sustainability is not discussed.

(0 – 2.15)

Content: The Role of Innovation

3.3 points

The role of innovation in achieving the owner’s goals is explained clearly, accurately and comprehensively delivering all relevant information.

(2.97 - 3.3)

2.805 points

The role of innovation in achieving the owner’s goals is explained but could be more comprehensive with more relevant information.

(2.64 - 2.96)

2.475 points

The role of innovation in achieving the owner’s goals is explained but needs more clarification on some aspects. 

(2.31 - 2.63)

2.145 points

The role of innovation in achieving the owner’s goals is explained but is not  thoroughly or are missing key points.

(1.98 - 2.309)

0 points

The role of innovation in achieving the owner’s goals is not explained

(0 – 0.671)

Critical Thinking/Reasoning

6 points

Concepts and ideas are fully developed. Thinking is consistent in accurately interpreting questions and material/provides solid assumptions, reasoning and evaluation with sound conclusions. Reader can easily follow the author's logic and reasoning.

(5.4 - 6)

5.1 points

Concepts and ideas are developed. Thinking is mostly consistent in accurately interpreting questions and material/ provides good assumptions, reasoning and evaluation with sound conclusions. Reader can easily follow the author's logic and reasoning. 

(4.8 - 5.39)

4.5 points

Concepts and ideas are mostly developed but may need clarification on some aspects of thinking, reasoning or evaluation.   Conclusions are drawn.  Reader follows the author’s logic but occasionally there are areas that are unclear.

(4.2 - 4.79)

3.9 points

Concepts and ideas are not cohesive.   Misinterprets questions or material; ignores or superficially evaluates, justifies little and seldom explains reasoning; draws unwarranted conclusions.  At times, the reader must attempt to determine the author's train of thought. 

  (3.6 - 4.19)

0 points

Concepts and ideas are not fully developed or presented in a cohesive manner. Misinterprets questions or material.

(0 – 3.59)

Application of Resources

6 points

Arguments or positions are well-supported with evidence from the readings/experience; ideas go beyond the course material and recognize implications and extensions of the material and concepts.

(5.4 - 6)

5.1 points

Arguments or positions are mostly supported by evidence from the readings and course content; ideas presented demonstrate understanding of the material and concepts.

(4.8 - 5.39)

4.5 points

Arguments are more often based on opinion or unclear views than on position grounded in the readings of material or external sources of material.

(4.2 - 4.79)

3.9 points

Arguments are frequently illogical and unsubstantiated; Limited use of facts in case study and essential information presented in resources; May resort to ad hominem attacks on the author instead of making meaningful application of the material.

(3.6 - 4.19)   

0 points

Arguments lack meaningful explanation or support of ideas.  Does not provide facts presented in case study.

(0 – 3.59)

Attention to Instructions

3 points

demonstrated full understanding of requirements responded to each aspect of assignment

(2.7 - 3)

2.55 points

demonstrated understanding of requirements; missed one minor aspect of assignment

(2.4 -2.69)

2.25 points

demonstrated some understanding of requirements; missed a key element or two minor aspects of assignment

(2.1 - 2.39)

1.95 points

failed to show a firm understanding of requirements; missed two key elements or several minor aspects of assignment

(1.8 - 2.09)

0 points

did not demonstrate understanding of assignment requirements

(0 – 1.79)

Writing Mechanics

3 points

Strictly adheres to standard usage rules of written English, including but not limited to capitalization, punctuation, and spelling.  No errors found.  No jargon used.

(2.7 - 3)

2.55 points

Adheres to standard usage of mechanics:  conventions of written English, including capitalization, punctuation, and spelling.  One to three errors found.

(2.4 - 2.69)

2.25 points

Minimally adheres to standard usage rules of mechanics:  conventions of English, including capitalization, punctuation, and spelling.  Four to 10 errors found.

(2.1 - 2.39)

1.95 points

Does not adhere to standard usage rules of mechanics:  conventions of written English, including capitalization, punctuation, and spelling.  More than 10 errors found.

(1.8 - 2.09)

0 points

Does not adhere to standard usage rules of mechanics:  conventions of written English largely incomprehensible and errors are too plentiful to count.

(0 – 1.79)

APA Style (6th ed.)

0.8 points

No APA style errors; Proper citation of source material is used throughout paper. Reference titles follow APA with only the first word, the first word after a colon and proper nouns capitalized.

(0.72 - 0.8)

0.68 points

Attempts in-text citations and reference list but one or two APA style errors noted.

(0.64 - 0.72)

0.6 points

Attempts in-text citations and reference lists; APA style errors are noted; inconsistencies in citation usage are noted throughout document.

(0.56 - 0.639)

0.52 points

Attempts either in-text citations or reference list but omits the other.

(0.48 - 0.559)

0 points

No attempt at APA style.

(0 – 0.479)

Overall Score

Outstanding
27 or more

Superior
24 or more

Good
21 or more

Substandard
18 or more

Failure
0 or more

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