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Running Head; BIBLIOGRAPHY; CONTEMPORARY ART 0
BIBLIOGRAPHY; HOW CULTURE IS MANIFESTED IN CONTEMPORARY ARTS
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INTRODUCTION
Art has been part of human life since the ancient times when man had not realized civilization. It is through arts that some traits and activities of the early man have been discovered. However, like any other aspect of human, art has evolved to take a different direction, and the same applies to the appeals it has to the modern human populations. This evolution has contributed to what is referred as contemporary art, one that is developed in the contemporary era. It is characterized by diverse elements compared to the one produced in the ancient times such as the use of technology. Through art, culture is manifested, and the same is developed, depending on the audience and channels through which it is presented. This article presents literature works that view culture through the lens of art.
Ertug, G., Yogev, T., Lee, Y. G., & Hedström, P. (2016). The Art Of Representation: How Audience-Specific Reputations Affect Success In The Contemporary Art Field. Academy Of Management Journal, 59(1), 113-134. doi:10.5465/amj.2013.0621
Without an audience, a piece of art whether presented by visual or auditory means would be irrelevant. The audience of artworks are the same people that possess the cultural norms of the communities where these arts are produced and developed. Therefore, the audience is the most important entity in determining the significance of arts in culture. The audience is the perceiver and depending on the efficiency of an artist; the message may reach them as intended or develop misconceptions that may lead to a cultural backlash. According to the authors of this article, the specificity of the audience is important in improving the understanding that the artist may be intending to bring across. The authors add the significance of the reputation of the audience or rather the segment of the audience is a significant aspect of bringing out people’s culture through contemporary arts.
Mar, P., Ang, I. (2011) Promoting Diversity of Cultural Expression in Arts in Australia; A Case Study Report. Western Sydney University. Retrieved February 25, 2017; https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&cad=rja&uact=8&ved=0ahUKEwjs8IC9havSAhVBKMAKHeO5DXUQFgggMAA&url=http%3A%2F%2Fwww.australiacouncil.gov.au%2Fworkspace%2Fuploads%2Ffiles%2Fresearch%2Fdiversity_of_cultural_expressi-56aad56d582fd.pdf&usg=AFQjCNH134iyrmIm-ooMIPh6PG3pt6NxYg&sig2=jx2kLzANkzlpyjATtXl3eQ
In this report, art is presented as a critical element in promoting diversity, another major element that is influenced by culture. The various art drives that are held in Australia have been presented with their significance in promoting cultural diversity highlighted. The main focus of the authors is how artistic the participants are in promoting art mediated approaches of promoting culture. The creativity of the artists in incorporating the cultural diversity themes in their works is what determines the success of the various projects that are implemented in Australia. According to the authors, arts is not only entertaining but an approach that if properly utilized, the target populations can easily identify with it.
Tyukhteneva, S. (2015). Art and ethnic identity: On the Example of the Culture of the Altai People. Anthropology & Archeology of Eurasia, 54(3), 58-78. doi:10.1080/10611959.2015.1194691
Race and ethnicity are some of the primary elements that characterize culture. The manifestation of ethnicity of a population through arts is a significant way of pointing out the importance of arts in promoting culture. In this article, the culture of an ethnic group of Altai people from Siberia is presented as can be depicted from the visual arts produced by individuals in this community. According to the author, the Altai Republic is more of an arts museum judging from the arts available from different ages including the ancient, medieval and contemporary. The works of two artists (Choros-Gurkin and Roerich) that lived in the late and early 18th and 19th centuries respectively have been used to lay the basis of how the contemporary art is propelling the culture of the Altai people.
