BUS/475 Final strategic plan .............Phyllis Young
swot analysis 9
SWOTT Analysis
Nicholas hall
University of Phoenix
BUS/475
Petra Yurchich
Introduction
Walmart is one of the largest chain stores in the United States and has stores in different parts of the world. The store has in the present times decided to introduce a new division whose main aim will be to efficiently and effectively serve its customers in different parts of the world. The decision was attained after the level of competition in the industry that the organization operates increased by having more organizations entering into the industry (Golonka, 2013). For purposes of making the organization relevant in the market, the organization has decided to introduce a new division that will involve use of a robot in the operations of the organization. The division will introduce the use of technology in a bid to make its operations effective and efficient (Quesada & Gazo, 2007). As such, the purpose of this paper will be to give and analysis of both the internal and external environment of the organization as well as discussing the supply chain opportunities of the new division. The ability of the division to adapt to change and identity issues will be discussed in the paper.
SWOTT Analysis
Strengths
External Factors
The external forces as well as the trends that are more likely to affect the organization and need to be considered include the Legal and regulatory, economic, global, technological, social, innovation, environmental, and competitive analysis. On the other hand, the main internal forces to be considered include strategy, structures, process and systems, goals, strategic capabilities, technologies, innovations, intellectual property, and leadership (Quesada & Gazo, 2007). It is important to understand that a SWOTT analysis of these forces will be of great important for the organization as will greatly contribute towards aiding the understanding of the divisions strengths, weakness, opportunity, threats and the trends of each factor (Golonka, 2013).
Legal and Regulatory
The legality as well as the regularity of the Walmart business happens to be highly favored by the laws that are set up that supports the operation of such kind of business.
Economic
The division and the business that the organization will be opening is economical for the organization, cheap, as well as affordable to the market.
Technological
The technology that will be applied by the organization of robotics for its operations on the business will be advantageous to the organization as it will reduce the costs of hiring extra employees as well as maximizing on the potential of the business (Quesada & Gazo, 2007).
Innovation
The introduction of new and better strategies of operation in the businesses fast food business will be very effective in its operations. In an example, the use of the robot in the operations of the business will assist them in maximizing the potential of the business (Golonka, 2013).
Internal factors
Strategy
The strategy of employing the use of the robot in the operations of the business provisions happens to be very perfect for the organization, as it will make the organization to reap more profits from the operation of its businesses.
Goals
The vision as well as the mission of the organization in the process of providing excellent products that are of low prices to its diet happens to be one of the simplest and the most achievable goal of the organization.
Technologies
The technology that will be applied in the operations of the business will involve the use of a robot supervisor and it will make the operations of the business to be cost effective, perfect, and timely leading to minimal errors being incurred in the operations of the business (Golonka, 2013).
Environment
The operational environment of the organization rules significantly favors the cafeteria whereby as customers get to the provisions of the organization, they get time to quickly stop by the cafeteria leading to increased productivity from the organization (Golonka, 2013).
Weaknesses
External Factors
The global factors that are set up in the global market contribute significantly towards discouraging the intake of fast foods claiming that the products of the organization are unhealthy and can cause cancer thus destroying the reputation of the business (Quesada & Gazo, 2007). The other external factors that could be considered include having many regulations, changing regulations, and the challenges of having a new company in operations.
Internal factors
The main forces that will affect the operations of the organization are the strategy, structures, and the leadership of the organization. In this, some of the weaknesses include the incapacities of the management, employee issues and changing leadership roles of the organization (Golonka, 2013).
Opportunities
Some of the opportunities that for the division include offering better services to the customers, serving ne customers from different geographical location, and being offered with an opportunity to listen to the views of the consumers (Quesada & Gazo, 2007). Other internal opportunities of the organization include gaining new customers, and learning more leadership roles from the time provided.
Threats
The external treats that may affect the operations of the division include dealing with extra regulations, changes in business regulations, and stagnant economy as well as facing stiff competition from their competitors (Quesada & Gazo, 2007). Other internal related threats include the inability of the organization and the division is that of having the consumers failing to adapt to the changes introduced.
Trends
Some of the trends of the business include that of being in line with all the regulations, having to deal with similar services and the developing GDP where it operates. Offering quality-based services as well as coming up with more advanced structures also forms part of the trends for the business to deal with (Golonka, 2013).
A summary of the SWOT analysis of the new division to be unveiled is as follows.
| External Forces | Strength | Weakness | Opportunity | Threat | Trend |
| Legal and Regulatory | Local government stability | Many regulations | Customer “buy in” to family oriented services | Extra regulations | In line with all regulations |
| Global | Stable business | Lack of business flexibility | Possibility for growth, as population grows | Changes in business operation laws | Similar services |
| Economic | Developing economy | Changing regulations | New customers | Stagnant economy | Growing GDP |
| Competitive Analysis | Wide range of services | New company | Listening to consumers | Stiff competition | To be the best company in the hotel industry |
| Internal Forces | |||||
| Forces | Strength | Weakness | Opportunity | Threat | Trend |
| Strategy | Educated, clear cut business strategy | Management’s in capabilities | Gaining new customers | Inability to adapt to customer changes | Quality based services |
| Structures | Modern structures | Need to adapt to the codes of the other countries | Room for expansion | Expensive materials | High quality structures needed |
| Leadership | Perfect leadership | International differences | Learning more about leadership | Dealing with different individuals | Changing leadership roles |
References
Golonka, M. (2013). External Factors Influencing Interorganizational Collaboration: The Strategic Perspective. Management and Business Administration. Central Europe, 21(3), 15-29. doi:10.7206/mba.ce.2084-3356.69
Quesada, H., & Gazo, R. (2007). Methodology for determining key internal business processes based on critical success factors. Business Process Management Journal, 13(1), 5-20. doi:10.1108/14637150710721104
