Trader Joe’s – Case Analysis Questions
Trader Joe’s – Case Analysis Questions (100 points)
Explain what strategy (cost leadership/differentiation, focused/broad) Trader Joe follows. Also, briefly explain where our local Fry’s compare on these dimensions.
Trader Joe is doing well in what could be considered a fairly difficult industry. What are their core competencies and how do they lead to a competitive advantage? Why can’t their competitors imitate?
