Disney Pixar continuing paper

Disney Pixar Outline

Disney Pixar is a company owned by the Walt Disney Company that focuses on animation through movies; they also have acquired Lucas Films and taken over the star Wars franchise in 2006 for $7.4 billion (Richards, 2015). This project is to take a comprehensive look at the background of Disney, how it became what it is today being a multibillion dollar empire, the organization structure, the main core areas within Disney and the departments within that all help each other accomplish their success, overseas markets and trends, sustainability, business ethics and their policies, and the financial aspects focusing on competition, profitability and marketing.

OUTLINE

  1. Disney Background

  1. Date started

  2. How they grew in the US

  3. How they became an global company

  4. Who own Disney now

  5. What companies have they acquired?

  1. Organizational Structure

  1. How is the company structured

  2. Functions within the company

  3. Main core areas of the company

  4. What departments do for each other

  1. Overseas Markets

  1. Trends

  2. Sustainability when in other countries

  3. Products that do better overseas

  4. Other parks of Disney

  1. Euro Disney

  2. Disney in Paris

  3. Disney in Japan

  1. SWOT of Disney

  2. Business Ethics and Policies

  3. Financial aspects

  1. Capital expenditure

  2. Acquire others by increasing growth

  3. Overall profitability

  1. Marketing

  2. Recommendations

  1. Increase marketing spending

  2. Research and Development strategies

  3. Brand expansion

  1. Conclusion

So far I have written a few pages, mainly have done research on what I want to write about, would need feedback with regards to the topics I posted in order to start writing the paper, I feel I have a great opening introduction. After feedback from this section I plan on starting the paper and getting the research into the paper through logical and concise paragraphs. I plan to write at least seven pages a day in order to meet deadline and to also incorporate feedback from projects I need to turn in.

Disney Pixar is not only a multibillion dollar global company, they are profitable, not only do they make great movies but they bring the magic inside to families homes in order to share their magic; it’s not just about profit and the bottom line, it’s about making people happy, making adults feel like kids too, it’s about making the world fun again.