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Press and public relations

Kimberly Crawford

Kaplan University

July 19, 2017

Children immunization program

Health promotion plan

The campaign planning process took place within two months in which tasks were carried out as follows:

The children immunization health promotion campaign is aimed at reducing mortality of children under the age of 12 years in developing countries especially in remote areas. For this reason, it presented the need for creating a partnership and volunteerism and funding opportunity that is legible to all willing organizations, groups and individuals all around the world. The following is the list of organizations that the children health promotion campaign has created partnerships with so far as well as those they look forward to partnering with. The world Health Organization WHO it is a multinational organization whose services will be required especially due to their Vaccine Safety Net (World Health Communication Associates, 2009). The Vaccine Safety Net is a worldwide global network of websites which is evaluated by WHO and it offers reliable information safety of vaccines, this will be helpful to the child immunization campaign.

The Medline Plus is a valuable partner as it is concerned with offering authoritative health data about wellness issues, conditions and diseases for families, health professionals and patients thus will avail reliable data on diseases causing mortality of children. Centers for Disease Control and Prevention are a prominent domestic United States public health institute and is under the Department of Health and Human Services. Centers for Disease Control and Prevention is an eligible partner that is involved in protecting public safety and health via the prevention and control of injury, disease and disability in United States and globally. The North American Syringe Exchange Network (NASEN) in the US is an organization that is aimed at expanding, creation and continuation in existence of the syringe exchange program it will essential as the campaign is after promoting immunization of children in developing countries. Other eligible organizations for the campaign partnership are, Red Cross, UNICEF, American Academy of Pediatricians, United States Family Planning advocates, Early Care and Learning Council, American College of Physicians, All County Health Departments and American Public Health Association (APHA).

The funding sources of the health promotion campaign included donations from all well-wishers, partners and Non-Governmental Organizations (NGOs), grants from the government and profits from income-earning organization projects. The campaign managers used media outlets such as the print media, television, social media and health blogs such as Corporate Wellness Blog, Health Nexus Today, Wellness Blog and Todd Schemper’s Health Promotion Blog. Funding organizations that were consulted included the Network Development Grants, Rural Health Outreach Grants, the Network Planning grants and the Commonwealth Fund. Other organizations that will be consulted are the Food and Drug Administration (FDA), The Health Promotion Unit (HPR) which is a part of the Department of Chronic Diseases and Health Promotion (CHP) and the Center for Rural Health. Organizations such as UNICEF, American Academy of Pediatricians, American Public Health Association (APHA), North American Syringe Exchange Network (NASEN) and Centers for Disease Control and Prevention which may opt to become funders rather than partners.

References

World Health Communication Associates. (2009). Campaign Development Workshop. Retrieved from http://www.marebalticum.org/brehca/images/campaign%20consultation%20paper_f.apfel.pdf