- STRATEGIC MANAGEMENT: We are using this textbook: Strategic Management and Competitive Advantage, Concepts and Cases (2015, 5th ed.) Case Write-up:...

STRATEGIC MANAGEMENT:

We are using this textbook:

Strategic Management and Competitive Advantage, Concepts and Cases (2015, 5th ed.)

Case Write-up: You will prepare a case analyses . The written paper should be no longer than 3 pages (typed and single-spaced). You can add as many exhibits, tables and figures as necessary. Useful frameworks for doing case analysis can be found in Chapters 2 and 3 (External and Internal Analysis). Also, read Appendix (pgs. 343-346) in the text to understand case analysis.

In general, there is no single correct answer to a case analysis. The key to a good case analysis is to carefully analyze the situation, apply relevant conceptual materials, and evaluate possible courses of action before selecting your own recommendations. Although each case is unique and may require a different approach and analysis, your case write-up should include the following two elements:

An assessment of the current situation of the firm. This includes -

The environment in which the firm operates, the industry

The competitive situation and strategies of the firm including its financial results with the objective of identifying the key issues that must be addressed

This is not a summary of the case but rather your personal evaluation/critique of the situation using the relevant tools developed in the textbook.

A description of the alternatives to address the issues identified, followed by detailed recommendations. This is a very important and potentially the most difficult part of the case analysis. The search for alternatives must be broad and should consider significant redirection, reorganization or disposition of parts or all the business. Also, changes in business and competitive strategies are expected here. Be specific in your recommended solution. Describe the (new or modified) strategies, the financial objectives and the implementation plan.

Internal Capabilities (Ch. 3) (1-3) Wal-Mart Stores *