You will do a SWOT analysis of JC PENNEY. You will not count year 2020 in your analysis, only data from 2019 and before that is relevant. I have uploaded the SWOT instructions and explanation. I have
7/14/2020 Business Insights: Global https://bi-gale-com.proxy.lib.pdx.edu/global/article/GALE%7CI2502069544/c8c7846443f7db649ca14d48ea64d8d9?u=s1 185784 1/1 Print Preview Print Exit Print Preview Skip to Main Content Help View Gale Resources Return to Library Select Interface Language: Englis h ( E nglis h ) Back to Search Results T o p D ep artm en t S to re O pera to rs , 2 018 Market Share Reporter The industry generated revenue of $149 billion in 2018.% Target Inc. 38.00 W almart Inc. 12.00 Macy's Inc. 11.00 J.C. Penney Inc. 7.00 Nordstrom Inc. 7.00 Sears Inc. 7.00 Other 17.00 "T op Department Store Operators, 2018." "Department Stores Industry Insight." [online] from https://www .gordonbrothers.com/insights/industry-insights/retail-department-stores [Published February 2019], from IBISWorld.
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"Top Department Store Operators, 2018." Market Share Reporter . Ed. V irgil L. Burton, III and Robert S. Lazich. 31st ed. Farmington Hills, MI: Gale, 2021. Business Insights: Global . Web. 14 July 2020. URL http://bi.gale.com.proxy .lib.pdx.edu/global/article/GALE%7CI2502069544/c8c7846443f7db649ca14d48ea64d8d9?
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