NOTE: There are three parts to this project and three deadlines For the first part the deadline is March 16 at 6.30 pm. (Executive Summary) The second part is due March 22 at 6.30 pm. (Market Analysis

Business Model | Service Management Plan – HHSW21

Business Model

Service Management Plan

In relation to HHSW21 Management Course completion

Submitted by:


Table of Contents

  1. Executive Summary ……………………………………………………………………………………………………..page XX

    1. Details of the Business…………………………………………………………………………………….page XX

    2. Objectives

    3. Mission and Vision

    4. Company Values and Service Promise

    5. Products and Services

  2. Market Analysis Summary

    1. Market Segmentation

    2. Target Market Segment > Sales and marketing > pricing strategy

    3. SWOT Analysis of the Business/company

    4. Competitive Edge

  3. Management and Human Resource Summary

    1. Personnel Plan and Organizational Structure

    2. Hiring Strategy

  4. Training Summary

    1. Standards, Policies and Procedures

    2. Customer Service Principles

    3. Guest Recovery and ownership

    4. Going Above and Beyond

  5. Management/Leadership Reference – position reference

  1. Executive Summary

*end of sample*