Course: Marketing Management course essay assignment（2）：（homework in attachment）

2.

Marketing Research

Write a paper about conducting marketing research. Discuss the steps involved in the process, how marketing managers use marketing research, and industry example of successful marketing research.

Page requirement is 3-4 pages. The title page and reference list does not count.

Include at least three references.

Cite and reference everything you use from a source. APA 7th edition is required.