The impact of obesity on gym market

Project 2016_17 U21659/U23591/U24090 L Sterne - 1 - Student Handbook Unit Supplement Unit Code: U21659 (BAITBC / BAIBC) U23591 (BACES) U24090 (BAITLBC/BALBC) FHEQ Level: 6 Unit Title: Project Unit Coordinator: Linda Sterne Tel: 02392 842164 Email: linda.sterne @port.ac.uk Office: Park 4.35 Office hours: Thursdays 13.00 -15 .00 Academic Year: 201 6 - 2017 School of Languages and Area Studies Named awards using this unit: BA (Hons) International Trade and Business Communication BA (Hons) International Business Communication BA (Hons) Communication and English Studies BA (Hons) Internatio nal Trade, Logistics and Business Communication BA (Hons) Logistics and Business Communication Project 2016_17 U21659/U23591/U24090 L Sterne - 2 - Welcome to the Project Project Overview The Project carri es 20 credits over two Teaching Blocks (TB)and leads to a final report of 4 ,000 words which will investigate a topic of your choice on an area which is of interest to you and related to your degree/academic studies. There are some c lasses in research skills which will provide you with t he necessary practical and academic skills to produce your Project . However, t he main focus is on developing your independent research skills so you are expected to attend individual and group tutorials with your Project Tutor (who is also your Personal Tutor ).During this Unit you will increase your understanding of the conventions of academic research and develop your skills in working independently on an area of interest to you . This Unit is linked to General Language 6 (GL6) which , for those students who do this Unit, will help you develop the academic reading and writing skills necessary to write your P roject. Further help with Academic English is provided by the Learning Development Tutors (see page 4: English Language/Study Skills Support). This is good preparation for the next stage of your academic studies (e.g. post -graduate/Masters level study) or your future professional/work pathway. You must pass the Project to successfully complete your final year ! Project Topics This unit will give you the opportunity to design and complete an extended academic study which is based on your own research and personal learning of a specialised topic. Make sure you choose a topic that you find interesting and that it is agreed with yo ur Tutor. Possible Topic areas include BA International Business Communication (BAIBC) and BA Logistics and Business Communication (BA LBC)  Business  Management  Organisational Structure/Behaviour  Marketing and Language of Marketing  Advertising  Branding  Human Resource Management: Role of communication and language  Cross -cultural issues relating to professional contexts e.g. marketing/advertising, management and/or education/training  Language of Communication and negotiation  Language of Finance  Logistics M anagement (BA L BC only)  Supply Chain Management (BA LBC only BA International Trade and Business Communication (BAITBC) and BA Int. Trade, Logistics and Business Communication (BAITLBC)  Business  Management  Organisational Structure/behaviour  Marketing  Advertising  Branding  Human Resource Management Project 2016_17 U21659/U23591/U24090 L Sterne - 3 -  Cross -cultural issues relating to professional contexts e.g. marketing/advertising, management and/or education/training  International Trade  Impact of international trade agreements on companies  Logistics Mana gement (BA ITLBC only)  Supply Chain Management (BA ITLBC only) BA Communication and English Studies (BACES)  Language/linguistics  Translation  Cross -cultural issues relating to teaching/learning/language and communication  Literature or film Your Project must be r elevant to your course of study and should not focus exclusively on your own country. Project Methodology You can use primary methods (e.g. questionnaires, interviews, observation ,) or secondary methods (e.g. literatures searches, case studies) to collect the information your need for your Project. Many students use a mixed methods approach using both primary and secondary research methods. Howev er, you are NOT obliged to use primary methods if you do not wish to do so. IF you conduct a survey using questionnaires you must follow the following guidelines: 1. The research MUST be conducted in English 2. A minimum of 20 and maximum of 40 questionnaires should be use (unless specifically agreed with your Project Tutor) 3. A sample of 5 completed q uestionnaires MUST be submitted with your final Project. The Project must be entirely your own work and written in your own words using direct and indirect quotations to support your ideas. It must be cor rectly referenced using APA Version 6. Plagiarised work will receive a zero mark. Project Aims 1. To provide you with an opportunity in the final year of your course to define and explore an approved topic of your own choosing in relation to an appropriate part of your programme and to prepare an extended report on the topic. 2. To allow you to synthesise analytical skills, theoretical perspectives, knowledge gained throughout your course and methods of investigation. 3. To develop your writing skills for the presentation of a research question , methods, background reading, results and conclusions. 4. To develop your ability to work independently. 5. To develop critical and evaluative faculties. Project 2016_17 U21659/U23591/U24090 L Sterne - 4 - Assessment 1. Literature Review (1000 words) 10% Friday 9th December 201 6 12 noon Electronic submission: Moodle AND Turnitin Teaching Block 1 Week 11 2. Final Project ( 4000 words) 90% Friday 2 8th April 2017 12 noon + the draft Literature Review + Consolidation Week 1 tutor feedback on that draft Electronic submission: Moodle AND Turnitin Teaching methods and delivery The Project Unit aims to develop your ability to work independently. Your tutor is there to help you. You must consult him/her regularly and make sure you manage your time effectively to meet the necessary deadlines. In order to help you prepare for your Project, there is a Research Methods course (called Project on the timetable), comprising 12 seminars over 2 teaching blocks. In weeks where there are no seminars, sign up for individual tutorial help. There is a slot allocated for tutorials on your time table. The individual tutorials are designed to give you an opportunity to discuss aspects of your own Project with your tutor and to show him/her drafts of sections of your work for feedback and suggestions for improvement. Your Google Doc draft shoul d be regularly updated – th is will be used as a basis for your tutorials. Please refer to page 8 for more information about using Google Docs. Remember: it is YOUR responsibility to arrange tutorials with your tutor. Check your timetable weekly and refer to the Unit outline on page 6 ! Personal Tutor Your Project Tutor is also your Personal Tutor. You must consult him/her on a regular basis and let him/her know if you have any questions, issues or problems relating to your studies. Complete the information below about your Project/Personal Tutor : My Personal Tutor Full Name: _________________________________________ What do I call him/her? _______________________________ Office: _____________________________ Extension number: __________________ Office Hours: ____________________________________ Project 2016_17 U21659/U23591/U24090 L Sterne - 5 - English Language /Study Skills Support SLAS Learning Development Tutors can help you to develop the academic, study and English language skills that you need to succeed in your Project and all your courses at Portsmouth. They can help you with :  Writing: assignment planning, essay, report and project writing, editing and proof reading your work, using academic language, punctuation and grammar.  Research skills: carrying out literature reviews, referencing, and avoiding plagiarism.  Also : organizing your time at university and making the most of your lecturer's feedback.  Practis ing your English with students from across the university. Th is is done through:  One to one or small group tutorials.  Workshops on many themes from speaking confidently to academic reading.  Online resources and activities on our Moodle site.  Weekly Global Café events for all university students where you can meet new people, practise your English or any other language that you're learning, take part in fun activities and find out more about your university and what's going on in Portsmouth. W ednesdays in te rm time, 3.30 - 4.30 pm, Park Café. How can you find out more, book a tutorial or contact the tutors? Email : [email protected] . Also, on Moodle at SLAS Learning Development! Learning Development Tutor s Room 3.05 School of Languages and Area Studies University of Portsmouth Park Building King Henry I Street Portsmouth PO1 2DZ 02392 846166 Webpage: tinyurl.com/slaslearningsupport Project 2016_17 U21659/U23591/U24090 L Sterne - 6 - Teaching Block 1 (TB 1) Week Week beginning Input Homework/ Assessment Deadlines Week 1 26 th September Unit Overview What is a Project? What makes a good Project? Referencing and Plagiarism Week 2 3rd October Thinking of a topic Thinking of a research question Initial research What is a Literature Review? Using Google Docs to upload drafts Library Visit Check your timetable for your session day/time Homework task: Find a topic you are interested in. What aspect(s) of the topic would you like to investigate? Can you find any resources? What might your title be? What might your research question(s) be? Fill in the form on Moodle and bring it to class for Week 3. Week 3 10 th October Week 2 homework task. Feedback from fellow students and from your Tutor. Finalise your Project topic. Homework task: Continue to refine your topic and find more sources, using the library visit and the instructions on accessing e -journals to help you. Briefly explain why you think each of these might help you Week 4 17 th October TUTORIALS: Tutor’s office (make an appointment with your Tutor) Start uploading drafts to Google Docs make an appointment with your Tutor Week 5 24 th October Writing a literature review / summarising skills Project Topic agreed by your Tutor Week 6 31 st October Referencing and in -text citations Bring 5 sources of information related to your Project topic to class next week (Week 7) Week 7 7th November Referencing and in -text citation ((continued) Week 8 14 th November Methodologies: Gathering information (case study, observation, questionnaire, interview) and ethical considerations. Week 9 21 st November POSTER PRESENTATIONS Bring your Posters to class for discussion Week 10 28 th November Independent Study/ Tutorials : Tutor’s office (make an appointment with your Tutor) make an appointment with your Tutor Week 11 5th December Revising your writing Submission of Draft Literature Review electronic copy in Moodle Project Unit AND Turnitin (1000 words Literature Review ) 10% of final assessment FRIDAY 9TH DECEMBER 201 6 12 noon Week 12 December 12 th Independent Study/Tutorials : Tutor’s office make an appointment with your Tutor Christmas Break: 1 7th December 2016 – 8th January 2017 Project 2016_17 U21659/U23591/U24090 L Sterne - 7 - Teaching Block 2 (TB 2) Week Week beginning Input Assessment Deadlines Week 13 9th January Tutorials Discuss your draft Literature Review with your tutor Week 14 16thJanuary Linking the Parts of the Project Week 15 23rd January Independent Study/Tutorials:

Tutor’s office (make an appointment with your Tutor) Week 16 30 th January Reporting and Analysing Results Upload a draft of a second section (e.g. Methodology) to Google Docs Week 17 6thFebruary Independent Study/Tutorials:

Tutor’s office (make an appointment with your Tutor) Week 18 13 th February Independent Study/Tutorials:

Tutor’s office (make an appointment with your Tutor) Week 19 20 th February Independent Study/Tutorials:

Tutor’s office (make an appointment with your Tutor) Upload a draft of a third section (e.g. Results/Findings) to Google Docs Week 20 27thFebruary Introductions, Conclusions and Writing the Abstract Final Checklist Unit Feedback (This is your last seminar class!!) Week 21 6th March Independent Study/Tutorials:

Tutor’s office (make an appointment with your Tutor) Week 22 13 th March Independent Study/Tutorials:

Tutor’s office (make an appointment with your Tutor) Week 23 20 th March Independent Study/Tutorials: Tutor’s office (make an appointment with your Tutor) Week 24 27th March Independent Study/Tutorials: Tutor’s office (make an appointment with your Tutor) Last chance for tutor feedback !!! End of Teaching Block 2 FINAL SUBMISSION OF PROJECT 90% electronic copy in Moodle Project Unit AND Turnitin 28th APRIL 2017 12 NOON Project 2016_17 U21659/U23591/U24090 L Sterne - 8 - Updating your drafts on Google Docs Starting in week 4 of Teaching B lock 1 , up date a draft of your work on Goggle docs every 2 weeks and then submit a final draft via Moodle in week 1 of the Consolidation and Assessment Period. This is to show the progress you have made each week and may be a key way to prove that your work is authentic. If you do not do this, there is a chance that you will not be able to d efend yourself from an accusation of plagiarism. These drafts will be used as a basis for your tutorials with your tutor who will give you feedback in these tutorials. Note that before the final submission on Friday, 2 8th April 2017 (upload to the Project Unit in Moodle) you will also be expected to upload the full P roject to Turnitin. This will allow you and us to check for originality. Project Tutorials Individual Project tutorials are scheduled for weeks 4, 10 and 12 in Teaching Block 1 and for all weeks in Teaching Block 2 except for 2, 4 and 8 when you should attend the group seminar. It is your responsibility to contact your tutor to make appointments. Tutors will advise on the selection, content, presentation and me thods of student projects. They will not correct the English but may indicate if any aspect of the work is not of an adequate standard. They will not indicate the likely mark for a final piece of work. The Project remains your responsibility. Uploading drafts for feedback in Google Docs You are entitled to receive written comments on one draft of each of two sections not already submitted in Teaching Block 1. Do not expect tutors to comment on revised drafts or drafts of the entire Project. Tutors will not look at any drafts or make any comments on work handed to them less than one week before the hand in date. In practical terms, because of the vacation, this means drafts need to be uploaded to Google docs before the end of Teaching Block 2. Make full use of tutorial time. Aim to submit a draft of one section by the end of week 4 in Teaching B lock 2 ( 30 th January 201 7) and a draft of a second section by the end of week 7 ( 24 th February 2017 ). Changing topic While you will refine your topic and there may be changes of emphasis in the final report from the proposal, do not change topic without consulting your tutor. A new section draft may be necessary. If you wish to change the topic of your project, or make other significant changes t o your Draft Literature Review after the Draft Literature Review has been handed in, you must get permission, in writing, from your tutor. (Compl ete the form on p.2 5). Failure to do so may result in the final project not being accepted. Project 2016_17 U21659/U23591/U24090 L Sterne - 9 - Avoiding Plagiarism All written assignments such as essays should be checked by you yourself through Turnitin. You can use this as a self -checking method BEFORE you submit, to make sure that you use quotations correctly and avoid plagiarism, and can submit a piece of writing to Turnitin more than once. You should be careful to write IN YOUR OWN WORDS. Any student who uses unacknowledged quotation will be heavily penalised and will probably fail. A link to this software is available on Moodle. If you need more advic e on referencing, refer to: Referencing@Port http://referencing.port.ac.uk/ SLAS School Policy on Referencing: All assessments must be referenced using the APA 6th ed. conventions and have a bibliography. An assessment that does not have a bibliography or fails to use the correct referencing system will automatically receive a maximum mark of 0 at level 6 (maximum 40 if the bibliography is submitted within 5 days) . Stude nts may also lose up to 10 marks for incorrect referencing and/or demonstrating poor bibliographical skills. Scale of referencing penalties: Plagiarism : Fail 0. Further disciplinary action may also be taken Missing bibliography at Level 6 : Fail 0. If the bibliography is submitted within 5 days - maximum mark of 40 . Wrong referencing system used: Maximum mark 40 2 marks lost The student clearly knows the APA 6 th ed. system but has made a few small errors: Minor technical errors (e.g. italics missing in places) Minor faults in the presentation of a bibliography – alphabetical order not adhered to in a few isolated instances Precise source of material not clearly provided in a few isolated instances One or two in -text references missing 5 marks lost Some inconsistency / incorrect use of an aspect of APA 6 th ed. throughout the work The student has misunderstood / incorrectly applied one aspect of the referencing system throughout A number of in -text references missing 10 marks lost Clear misund erstandings of the APA 6 th ed. referencing system throughout The precise source of material is not clearly provided in a significant number of instances Insufficient or no in -text references PLEASE NOTE THE FOLLOWING IMPORTANT ACADEMIC REGULATION Students should attempt and submit all unit assessments. It is especially important that the final assessment is attempted. On this unit, the Project is the final assessment. Failure to attempt/submit the final assessment without valid extenuating circumst ances has serious consequences: if a student fails the unit and has not attempted the final assessment, the fail will not be compensated at the Progression and Award Boards. This means that the student will need in all cases to do a second attempt assessme nt (a summer resit) in order to progress. All assignments for this unit are subject to the standard rules and regulations of the department. You should consult your Student Handbook: Course Supplement for information regarding the general rules for the pre sentation and submission of coursework, lateness penalties, citation and bibliographical conventions, and general marking criteria. (See also the online version in the SLAS Student Common Room in Moodle.) Project 2016_17 U21659/U23591/U24090 L Sterne - 10 - Project Tutor Contact Details NAME TELEPHO NE E-MAIL Marie Ainslie 02392846150 [email protected] Mahmood Asgari 02392846159 [email protected] Nick Bertenshaw 02392846181 [email protected] James Bullock 02392842459 [email protected] Caroline Corney 02392846136 [email protected] Lesley Edmondson 02392846134 [email protected] Will Forsyth 02392846168 [email protected] Glenn Ha dikin 023921846133 [email protected] Rebecca Hamlet 02392846095 [email protected] Felicity Hughes 02392846024 [email protected] Kevin Hunt 02392842151 [email protected] Margaret Kemble 0239284 [email protected] Lorraine Pickett -Rose 02392846150 [email protected] Rosemary Jane 02392842821 [email protected] Jennifer Sizer 02392846166 [email protected] Linda Sterne 02392842164 [email protected] Cla re Tear e 02392842485 clare.teare @port.ac.uk Rupert Walsh 02392846107 [email protected] Nicholas White 02392846155 [email protected] Lin Zheng 02392846116 [email protected] *Office and office hours to be confirmed by individual tutors. Project 2016_17 U21659/U23591/U24090 L Sterne - 11 - Marking Criteria 80+ Exceptional work, demonstrating thorough understanding of the subject matter in a broad context. Demonstrating rigorous application of theories, interpretation of data or other information. Displaying significant originality and/or creativity in insight or approach. Displaying research well beyond the recommended or prescribed texts. Ex cellent in terms of use of appropriate academic language; including discourse, grammar, syntax, spelling and punctuation. Work is considered of near to publishable standard, fit for professional purpose, or equivalent. Accurate citation of sources. 70 -79 Work of excellent quality. Displaying some originality in approach, insight or synthesis. Demonstrating application of theories, interpretation of data or other information. Displaying research beyond the recommended or prescribed texts. Coherent structur e with internal logic that facilitate s clarity of argument. Very well written in terms of use of appropriate academic language ; including discourse, grammar, syntax, spelling and punctuation. Accurate citation of sources. 60 -69 Very good work, displaying above average skills in research, presentation and argumentation. A clear argument rather than a simple statement or summary of “the facts”. Well -written, with regard to sentence and paragraph structures and overall coherence; few errors of grammar, spell ing or punctuation. Accurate citation of sources. 50 -59 The work demonstrates a good understanding of the topic matter and there is some attempt to discuss the material in a broader context. Some evidence of research beyond key textbooks. Satisfactory structure (clear introduction, development of an argument and conclusion), generally well -written with accurate citation of sources. 40 -49 An adequate piece of work which attempts to address the topic and demonstrates basic understanding of the key element s of the subject matter. Limited but relevant resear ch which is appropriately cited. Comprehensible if occasionally simplistic or inaccurate in use of language. Structure is weak and coherence of argument is limited. 30 -39 FAIL. Attempts to answer the qu estion, but is substantially incomplete (because of a failure to consult sufficient sources, or to maintain the level of discussion necessary to attain the pass standard). Structure (including use of paragraphs) is unsatisfactory; introduction & conclusion are weak. Writing style is poor; ideas are not communicated clearly due to problems with grammar, syntax, punctuation and spelling.

Unsatisfactory citation or acknowledgment of sources. 0-29 FAIL. There is no serious attempt to address the question or p roblem, and/or manifests a serious misunderstanding of the requirements of the assignment. The work is acutely deficient in all aspects which are detailed above and include the content, the structure and internal logic, the organisation of material, the re search & preparation undertaken, the clarity of communication of ideas, the level of academic language employed, referencing among others. Project 2016_17 U21659/U23591/U24090 L Sterne - 12 - Student Feedback 2015 -16 Student satisfaction was very good for the Unit receiving - 4.3 for BAIBC and BAITBC, 4.9 for BAITLBC and 4.2 for BACES. Students responded very well to the use of Google docs as a basis for tutorials and feedback which ensured students upload ed and amend ed drafts in Google docs at an early stage in the course. Some students said they wanted more help with academic writing. It must be emphasised that the Project focuses on helping students to work independently and is largely based on tutorials which students need to attend. The academic reading and writing component is provided by General Langu age 6. The Project and GL6 Unit are specifically designed to complement each other to maximise student learning. Recommended Reading Bell, J. (2010 ). Doing Your Research Project . (5thed. ). Maidenhead: Open University Press Hornberger, N.H. &Corson, D. (1997). Encyclopaedia of Language and Education .Vol. 8: Research Methods in Language and Education . Dordrecht: Kluwer. McDonough, J. & McDonough, S.H. (1997). Research Methods for English Language Teachers . London: Arnold McNeil, P. (2005 ). Research Methods . (3rded. ). London: Routledge Oppenheim, A.N. (1992 ). Questionnaire Design, Interviewing and Attitude Measurement .(New Edition ). London: Continuum International Publishing Group . Saunders, M. (2012 ).Research Methods for Business Students (6thed. ).Harlow: Financial Times Preston Hall . Schuman, H. & Presser, S. (1996). Questions and Answers in Attitude Surveys . London: Saga . Project 2016_17 U21659/U23591/U24090 L Sterne - 13 - The Project Draft (Literature Review) This is a written submission of 1000 words (plus or minus 10%). It is worth 10% of the overall mark. Post an electronic copy by 12 noon on Friday 9th December 201 7to Moodle . Prior to this submit a copy to Turnitin. The Project Draft Literature Review must include the following features (these are the marking criteria for the proposal): a. A provisional title - naturally this can be modified in the course of later work. b. A project topic which is relevant to your course of study focussed on a country which is not your own / compares two different co untries / cultures c. Project aims d. Good organisation of ideas. e. Good in -text citations. f. Complete and accurate bibliography in APA 6 th ed. Format g. Sources (at least 6) which are sufficiently varied are relevant to the topic area are sufficiently up to date collectively give a balanced view (i.e. are not partial or exclusively from one company’s website, for example) h. A draft of the Literature Review section of the Project. - Good scope of background reading on theories and past research - Good relevance to the topic - Lead -in to specified research question(s)/Project aims i. A copy of the poster information presented in the in -class “poster session”. j. An electronic copy must be submitted to Moodle and to Turnitin. Please see the feedback form on page 1 5. You will receive your grade and be given written feedback on your draft Literature Review by the Wednesday of Week 2 of Teaching Block 2. It is assumed that you will use the remainder of Teaching Block 1 and the Christmas break to continue work on your Pr oject. Project 2016_17 U21659/U23591/U24090 L Sterne - 14 - Notes Please note that the Project (and the Draft Literature review) should be written for an educated reader who is not a specialist in your field. Therefore all technical terms must be defined / explained in clear layman’s terms / exemplified. If you wi sh to change the topic of your P roject, or make other significant changes after the Draft Literature Review has been handed in, you must get permission, in writing, from your tutor. Complete the form on p age 25 . Failure to do so may result in the final project not being accepted . Project 2016_17 U21659/U23591/U24090 L Sterne - 15 - Project Draft Literature Review Feedback Form Student: Mark: Criterion Y/N Comm ents Provisional title – is this clear and suitable? Y/k Project topic - Is it relevant to your course of study? - Is it focussed on one or more countries other than your own? - Is it feasible in practice? Y/k Y/k Y/k Are ideas organised logically? Y/k Are all in -text citations included? Y/k Is the bibliography complete? Is it in APA 6 th ed. format? Y/N Y/N Sources: - Are they sufficiently varied? - Are they relevant to the topic area? - Are they sufficiently up to date? - Do they collectively give a balanced view? Y/N Y/N Y/N Y/N Literature review - Is there evidence of background reading on related theories and current/past research/studies? - Is there good relevance to the topic? - Does the review logically lead -in to specified research question(s)/Project aims? - Are all statements fully supported? Y/N Y/N Y/N Is there a copy of the poster materials? Does it correspond with the draft? Y/N Y/N First Marker: Date: Second Marker: Project 2016_17 U21659/U23591/U24090 L Sterne - 16 - The Project Submit your P roject, your previously submitted draft Literature Review and your teacher’s fee dback (see page 15 ). Submission deadline The final submission is electronic to the Project Unit in Moodle by 12.00 noon on 28th April 201 7. Prior to this , submit a version to Turnitin, to make sure that no mistakes have been made references/bibliography. You are reminded of the rules for submiss ion of work. Work submitted after 12.00 on the due date will be regarded as late. If there is no valid Extenuating Circumstances claim, the maximum mark will be 40. Computer problems are not accepted as a reason for late submission. Project requirements Your final P roject must: - com ply with the regulations for the submission of dissertations/projects (see Student Handbook) ; - contain full, accurate and correctly presented referencing ; - be factually accurate ; - contain a review of appropriate literature, description of methods, data collec tion, analysis and results in a manner appropriate to the topic ; - show critical selection, use and evaluation of sources ; - demonstrate a well -organised and stylistically suitable approach to the presentation of information ; - demonstrate reflection on the proc ess of developing the Project and the limitations of the work; - include a sample of 5 completed questionnaires (in English) if questionnaires were used as part of the methodology - be submitted in electronic form to Moodle as well as to Turnitin. Submissions that are missing a component may be capped at 40. Word limit Word limits must be respected. Projects that are excessively long will be penalised . The stated word limit i s 4000 words. A margin of  10% is normally allowed. Evidence of da ta collected Keep evidence of any research that you do . You do not have to collect primary data. However if, for example, you distribute a questionnaire, keep all the responses that you ob tain and submit a sample of 5 of these with your Project. There will be spot checks which require a random sample of students to submit all the responses received with their reports. More than 40 responses would not normally be expected. Marking and feedback Your P roject will normally be marked by your Project Tutor and marks for P rojects will be verified by a second member of academic staff. Your marks will be available on the portal and you will be able to access your Project together with tut or feedback from Moodle on Tuesday 30 th May 2017. Project 2016_17 U21659/U23591/U24090 L Sterne - 17 - Format of the Project Title Page The Project must contain a Title Page inserted before any other page. The title page consists of Title of the University: The University of Portsmouth Title of the Faculty: Faculty of Humanities and Social Sciences Title of the degree: B.A. (Hons.) International Tr ade and Business Communication; BA (Hons.) Communication and English Studies, etc. Title of the work: Project Title of the Project Your student number Your tutor’s name Table of Contents Following the title page you should provide a comprehensive Table of Contents . T his will indicate the va rious sections and subsections of the Project together with the page numbers on which the sections or subsections begin. Give the numbers, titles, and page numbers of all tables, figures, diagrams, photographs and graphs presented in separate lists. Abstract Before beginning the main text of your Project , you should provide a short overview of the background, aims, methodology, main results and conclusions / recommendations in the form of an Abstract (one page maximum). The Abstract should not be numbered. Page numbering and student number All pages must be number ed and all pages must carry your student number. The first page of the actual text is page 2. Page 1 is the Abstract. The Table of Contents and any other ma terial are in Roman numbering, i, ii, iii, iv.. Line spacing, font and size of print The Project should be in 1.5 spacing thr oughout (except for appendices, which may be in other spacings). Times New Roman or Arial are p referable. Check with your tutor before using another font. The main text must be in size 12 point type. Exceptions are allowed for titles, tables, notes and appendices. Bibliography and Referencing You are reminded that your work should be fully and consistently referenced and that a full and comprehensive bibliography (correctly presented using APA 6th ed. ) should be supplied. There are severe penalties for unsatisfactory referencing (see Student Handbook and the University Handbook). The rules also apply to text downloaded from the internet. Declaration You must sign a declaration that the work is substantially your own and insert it as the last item in the Project. Project 2016_17 U21659/U23591/U24090 L Sterne - 18 - Final Checklist Your P roject must include the following: TITLE PAGE: The Univ ersity of Portsmouth Faculty of Humanities and Social Sciences B.A. (Hons) fill in name of your degree course Project Title of the Project Your student n umber The name of your Project tutor TABLE OF CONTENTS ABSTRACT (this should be numbered page 1) NU MBERED SECTIONS/CHAPTERS BIBLIOGRAPHY APPENDICES DECLARATION “I hereby declare that that this Project is substantially my own work and that all relevant attributions have been made” with name and signature. Have you… included all the sections mentioned above? Yes/No numbered every page and included your student number? Yes/No used size 12 point type (except for tables, titles, notes and appendices)? Yes/No fully acknowledged all material from other sources? (quotations, ideas, interpretations, data etc.F Yes/No given all tables, figures, diagrams, photographs and graphs a number and a title and listed them in the contents’ section? Yes/No included in your bibliography all sources used and arranged them alphabetically? Yes/No proof -read your work carefully? Yes/No included a copy of your Draft Literature Review and the tutor feedback? appended a sample of your data collected (e.g. at least 5 questionnaires if you have conducted a survey) and kept the rest safe in case it is required? Yes/No Yes/No uploaded bi -weekly versions to Moodle during Teaching Block 2? uploaded a final electronic copy of the Project both to Moodle and Turnitin? attached the signed consent form for any major changes of topic? (see p 25) Yes/No Yes/No Yes /No Project 2016_17 U21659/U23591/U24090 L Sterne - 19 - Project Marking Sheet Student Number: Agreed mark: Does the report comply with regulations? Yes/no Is the report appropriately presented? Yes/no Has the Draft Literature R eview section been revised in line with tutor feedback? Yes/no Does the report correspond to the Draft Literature Review? Yes/no Criterion Comments Explanation of choice of topic Aims - Scope and relevance of literature review - All technical terms explained - Improvements on the Literature in response to feedback on the draft Ap propriacy of choice of methods including ethical considerations Ethics form appended Clarity of presentation of data Discussion and analysis Reflection on process/ Limitations Bibliography/Referencing Sample of data appended (where appropriate) Other Comments Signed : First marker: Internal verifier: Date: Project 2016_17 U21659/U23591/U24090 L Sterne - 20 - Project Marking Sheet – explaining the terms Criterion Comments Compliance with regulations Contents page; acknowledgements; declaration. Abstract (Inc. topic; aims; methods; results; conclusion) Appropriate sections/chapters, including, as appropriate: introduction, literature review, methodology, findings, conclusion, bibliography and appendices. Revision of Draft Literature Review section A clear improvement on the original Draft Literature Review section submitted in Teaching Block 1 should be evident, in line with the feedback given by the tutor. If the Project topic has changed, for any reason, written permission from your tutor (see the form on p.2 3) needs to be submitted. Explanation for choice of topic Background information, moving from the general to the more specifi c and giving reasons for the choice of the topic. This should be based on your reading from academic sources and/or ongoing public debate. Scope and relevance of literature review This should include a number of academic sources/opinions that either support or question your overall argument. Therefore, this should not just be a list of academic sources. The arguments presented should be integrated, rather than simply a series of ‘reviews’ of authors. Write for an educated reader, not an expert in th e field. All technical terminology should be explained / defined / exemplified in language which a layman can understand. The literature review provides the basis for your research question(s) and methodology. Aim(s) Clear statement outlining the aim/research question. This should be very focused and clearly written, allowing the reader to understand the purpose of the project. Aims and research questions should be explained and you should be able to answer the resea rch questions clearly by the end of the project. Ap propriacy of choice of methods including ethical considerations Ethical Issues form appended You may use only secondary research or a combination of primary and secondary research. If you use primar y research it may be of a quanti tative or qualitative nature but you need to give a rationale for its design. If a model of business analysis is used, such as SWOT or PESTLb I its relevance should be explained. The methodology must be appropriate to the re search question and should have been agreed with your tutor beforehand. You should show an awareness of any relevant ethical issues and append the Ethics Form (see p.24 ). Project 2016_17 U21659/U23591/U24090 L Sterne - 21 - Clarity of presentation of data Find an appropriate, readable and selective way to present the findings. All relevant results should be stated with any significant correlations. Results data may be integrated into the text or included in appendices, as appropriate. Discussion and analysis This should relate to the main topic of the project and the original aim/hypothesis. Conclusions reached about the topics discussed should be based on evidence. You could also discuss the findings of similar studies and should certainly relate your finding s to your literature review. Recommendations regarding further investigation or future research could be included and also the implications of the findings. Reflection on process/ Limitations This should be undertaken at each relevant stage of the p roject and clearly demonstrate your ability to critically analyse information. Limitations may be due to, for example, the scale of the research and care should be taken in the way in which results are presented, the claims made for them and the significan ce attached to them. Presentation The final project should be in an appropriate font, either Times New Roman or Arial, and the main sections should be in 1.5 spacing. Please do not right hand justify the bibliography. Bibliography/ Referencing The bibliography should be organised alphabetically, by family name. It should include all references made in the text. The bibliography and in text referencing should conform to the APA 6 th ed. referencing system. You should remember that referencing is a means of backing up arguments and giving your work academic credibility. Sample of data appended Samples of any primary data must be appended – these may be paper or electronic versions of completed questionnaires, transcripts or (preferably) recordin gs of interviews carried out. Other comments Your tutor will give you feedbac k on any other aspects of your Project s/he feels is appropriate. Project 2016_17 U21659/U23591/U24090 L Sterne - 22 - Project Marking Sheet – completed example Student number: Agreed mark: 43 Does the report comply with regulations? Yes/no Is the report approp riately presented? Yes/no Has the Draft Literature Review section been revise d in line with tutor feedback? Yes/no Does the report correspond to the Draft Literature Review? Yes/no Criterion Comments Explanation of choice of topic Fine Aims The aims are too vague – it is not clear exactly what you want to find out. Are you looking at Nike advertising just in the UK, or Europe, or internationally? Scope and relevance of literature review Improvements on the Literature in response to feedback on the draft The ‘literature review’ relies heavily on Nike’s own promotional material and you are too uncritical of what they say, apparently accepting it at face value. You need more on advertising – you rely on a single source, largely. The Literature Review is almost the same as your draft – you should have made the changes/improvements suggested in your Draft Feedback Appropriacy of choice of methods (including ethical considerationsF The questionnaire lacks detail and I’m not sure that respondents will be reliable when asked if they are affected by advertising.

You need to ensure that each question on the questionnaire has a specific purpose. Clarity of presentation of data The data gathered needed to be presented in more detail, rather than just the broad conclusions that you draw from it. It would help if you gave the data you gathered question by question. Discussion and analysis Because you did not present m uch detailed data there wasn’t much for you to analyse in depth and this is a weakness. Reflection on process/ Limitations This was good. Bibliography/Referencing Referencing is weak – it is not always clear whether you are quoting directly from your sources. The bibliography is rather thin too. Other Comments See over the page. Signed : First marker Internal verifier Project 2016_17 U21659/U23591/U24090 L Sterne - 23 - Project Marking Sheet – completed example (cont’d) page 1 paragraph 1 – are these your own words? page 2 – there are a lot of language errors in the first paragraph or two. page 3 – each chapter should start on a new page. page 4 – so what is it that makes it more than a ‘tool of business’ (according to Dunn)? page 4 – you rely heavily on one source – you need to include a range of sources to give your arguments more weight. page 6 – you have included the source but I assume that this is a direct quote and that is not indicated . page 7 – well, Nike would claim that their trainers set the standard for the industry, wouldn’t they? Do you have any other evidence? page 10 – ‘wannabe’ has an inappropriate style for an academic piece of writing. page 12 – I can’t follow your argument here. You are now saying that Nike targets y outh, but previously (page 9) you said that ‘now we are all athletes – regardless of age’ page 15 – people generally report that they are not affected by advertising but when companies advertise sales go up – pe rhaps we don’t realise how affected we are by it. page 16 – you needed to present more of the data that you collected – or did you just realise that some of the questions you asked were not relevant? In which case this could have been included in the limi tations section. page 17 – ok, having presented your arguments, it would be useful to go back to the literature review and say whether your data fits in with what the advertising literature would predict. Project 2016_17 U21659/U23591/U24090 L Sterne - 24 - Ethical issues Read this page and, in the box at the bottom, write a paragraph outlining any ethical issues associated with your project. This form should be included with your Project.  Your project should not place you in any danger - Where and when will you do any primary research? - Who will the resp ondents be?  Your project should not embarrass, upset or in any way harm people who help you with your research. You should explain the purpose and outline of your research before you start. - What questions will you ask? - What is the purpose of each question?  No respondent should be identified in your project. You can describe age, background and so on if necessary but do not use anyone’s name.  Any respondent has the right to stop cooperating with your research at any point they wish.  Any question naires, or interview questions, MUST be shown to your tutor before you use them to gather data.  If you are using a company’s premises (or working very near those premises) or targeting their employees or customers, you MUST ask permission from the company first. Be realistic: You have a very limited time to complete your work. Plan who you will talk to and whether you think they are likely to cooperate. For example, managers and directors of companies may be too busy to talk to you. Project 2016_17 U21659/U23591/U24090 L Sterne - 25 - Project - Request to make significant changes to a submitted Draft Literature Review After you have submitted your Draft Literature Review, you may wish to make minor changes. This is acceptable. However, if you wish to make any significant changes, particularly for example, to the topic of your study, you must get permission, in writing, from your tutor. You should complete this form and take it to your tutor to sign. Failure to demonstrate your tutor’s approval for the change may result in your final project not being accepted. You must submit the completed (and signed) form with your final project. Current topic : Proposed change(s) : Reasons for making the change(s) : Change(s) agreed by tutor: YES/NO Tutor’s signature :