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Create a Video Marketing Campaign 1

Week 8 Assignment 3

Create a Video Marketing Campaign

Company Description

Thoroughly describe the company and its main products. Thoroughly specify the main benefits of the products and why customers should prefer the products over the competition. Simply highlight and retype over this information.

Main Content

Thoroughly propose the main content of the “How To” series that you will create for the company. Thoroughly provided a rationale for your response. Simply highlight and retype over this information.

Social Media Communities

Thoroughly determine the main social media communities that the company is currently leveraging in terms of the followers within the target market. Thoroughly suggest one (1) way in which you can increase online community involvement by encouraging submission of “How To” videos from the followers. Thoroughly provide a rationale for your response. Simply highlight and retype over this information.

Campaign Metrics

Thoroughly determine the metrics that you would use to monitor the progress of the campaign. Thoroughly provide a rationale for your response. Simply highlight and retype over this information.

Video Pros and Cons

Thoroughly analyze the main pros and cons of developing online video as related to the effectiveness of marketing strategy for this company. Thoroughly justified your response. Simply highlight and retype over this information.

Conclusion

(Enter your conclusion here.) You do not have to hit TAB or ENTER to space over, the template is set. Simply highlight and retype over this information.

References

(Enter your references here.) You do not have to worry about spacing the second line over to be in accordance of APA, because as you can see, the format is set in the template. Hit enter after this line of text and enter your references, then go back and delete this text.

You are required to have a minimum of 4 references for each time you submit the paper, totally in a minimum of 3 references. However, if you look at the rubric, to gain maximum points for the references section, you must include more than the minimum for each week. Note: Wikipedia and other Websites do not quality as academic resources.