human resource

Human Recourse Management BMGMT2302

Ms. Najwa Aldardeer

Student Name: Tuleen

ID:

Phase: 1, 2, 3,& 4

Total: 30 points

Select a job title or choose from the following link a job title: Victoria’s Secret Marketing Manager http://online.onetcenter.org

Learning outcomes:

By doing this compile assignments, the student will learn,

• The major trends and forces that are shaping the modern HR in the Saudi market.

• Apply job analysis ( job description and job specification)

• Identify different types of interviews.

• Make recommendation about a training course for a specific job.

• Apply the pay plan.

• Make recommendation about the best performance appraisal for a selected job.

The Assignment is following the Bloom’s Taxonomy

• Evaluating : Critiquing, rating , grading, examining, assessing , inferring, drawing conclusion , and forming opinion for Jobs

• Synthesis: linking new information with previous information

• Analysis: Examining, breaking down jobs

• Application: using knowledge and comprehension; solving problems

• Comprehension: Understanding, paraphrasing, and interpreting

• Knowledge: naming ,recognizing , identifying , recognizing , and reciting

I am Tuleen Basrawi , I promise that this compile of assignments are done all by me. I have searched for the information in different websites, and the websites which were used, are mentioned in the reference page (last page)

Signature -----------------------

Date Sunday, October 29, 2016

Content

Phase one:

Recent HR trends and forces--------------------------------------------------------------------Question 1

Job description ------------------------------------------------------------------------------------Question 2

Job specification ----------------------------------------------------------------------------------Question 2

Phase two

Interview-------------------------------------------------------------------------------------------Question 3

Phase three

Training course -----------------------------------------------------------------------------------Question 4

Performance appraisal----------------------------------------------------------------------------Question 5

Phase four

Pay plan---------------------------------------------------------------------------------------------Question 6

Phase One

• Question 1

Interview an HR department at any organization, and find out the recent trends and forces affecting the Saudi Human Resource Management. Check the following:

• Main trends and forces

• Brief explanation of each and example

• What did the company do with the force/trend (if applicable)

The main trend and forces that affect Saudi Human resources:

1. Saudiazation: Saudiazation means recruiting and choosing the Saudi people for jobs and replacing the foreign workers with Saudi workers. As the government decided to implement Saudiazation to minimize unemployment for Saudis, it is somehow a policy that is performed by Ministry of Labor. For instance, if two persons want to apply for a job they will have to do an interview and so if one of them is foreign, the Saudi person will have the priority of getting the chance and be hired for this job

2. Technology: Today, Technology is a major thing for all departments. It saves time and money for executing tasks. Moreover, make functions easier and professional. For example, human resource department depends on technology, and it helps the manager to be better as well. Because of the technology, Saudi human resource management is now developed and can also attract employees and motivate them through technology.

3. Employment of Women In Saudi Arabia: Women in Saudi Arabia face few obstacles in employment. The reason is that Saudi Arabia a male-dominated society whereas women here cannot work in any place; they have specific possible places that they can work in. Recently, women started to work in various places and the choices of the jobs have risen for example women can work as a supermarket cashier or selling cosmetic products in the shopping mall. However, still the percentage of women employment is low. Human resource managers should take this into consideration and try to increase numbers of women in the Saudi labor force.

4. Globalization: Globalization is having people from different nations and linking them together in the same community. For example, nowadays human resource managers can recruit workers from the whole world. Globalization makes businesses easier and much more productive. The Human resources managers become more aware about the world’s events and changes because of globalization.

• Question 2

Individually develop a job description and a job Specification from any organization. Check the following:

• The method used to collect data

• Why have you chosen this method

• The advantages and disadvantages of the selected method

• The job description template

• The job specification template

The method used to collect data: Used Background method.

The reason of why I choose this method: As a market manager he will deal with many people. As a result, he will have a background in managing himself and prepare to be professional and successful manager in the company. He will have a background about leadership, training, and how to treat the employees. He should know a lot of things which include the managing thinking as well.

The advantages that I faced:

• Information is available in any time.

• Information is accurate and detailed.

• Ease of data collection.

The disadvantages that I faced:

• Time consuming while searching about the information.

• Some website that can be beneficial for my information is not available to access.

Job Description:

• Job title: Victoria’s Secret Marketing Manager

• FLSA status: Exempt

• Job summary: As End User Marketing Manager Public works for Victoria's Secret Stores, he is responsible for driving consistent End User marketing strategy and activities to stimulate market pull. He will define and execute Lead Generation programs in the market supporting sales funnel creation. He will also lead the efforts in generating consumer insights analyzing and understanding market trends in the Saudi market. He has the opportunity to join a leading, innovative brand with attractive products and services. He can build a marketing career in an international environment, where he can make an impact on a rapidly developing business. In addition, the company that a marketing manager will work in offers a competitive package of benefits including a good salary and career development opportunities.

• Essential job duties task statement:

• Driving consistent end-user marketing strategies and activities to stimulate market pull and drive preference for Philips Lighting Saudi Arabia (PLSA) solutions.

• Manage revenue and IGM targets within the assigned end-user segment.

• Maximize Lighting products positioning.

• Drive cross-functional collaboration, strategic focus and organization agility.

• Influence a winning spirit, embedding our culture in the channel sales teams.

• Analyzes the market dynamics, based on benchmark insights on market, customer and competition, identifies and prioritizes the internal and external factors that will drive Philips leadership.

• Translate opportunities into a clear marketing plan and campaigns with concrete actions, leveraging global and local marcom and digital campaigns, driving lead generation resulting in conversion from competition and increase in the sales funnel.

• Develop sustainable relationships with customers and partners by triggering an effective and profound dialogue with a win-win mindset.

• Manage market research studies to generate professional end-user insights.

• Job context or any unusual elements:

• The training is very rushed in the company of Victoria Secret.

• The Human Resource manager is sometimes strict and gives many orders to implement.

• The employee discount is only 20%.

Job specification:

• Knowledge required to perform job:

• Knowledge of leading is very important.

• Knowledge of the marketing and sales.

• Knowledge of mathematical principles.

• Knowledge of government and law instructions. This is very important to make legal decisions and procedures.

• Knowledge of the computer systems because technology are very major tool.

• Skills required to perform job:

• Demonstrated understanding of business operations, marketing principles and management skills and techniques.

• Be a great team player, who thrives in working with a multi-cultural team.

• A proactive approach underpinned by well-developed organizational and time management skills.

• A high level of motivation, energy and drive to achieve results for yourself and PLSA business, which stand for Philips Lighting Saudi Arabia.

• Abilities required to perform job:

• Excellent communication in Arabic and English.

• Ability to engage well with employees at all levels of the organization.

• Working under pressure.

• Solving complex problems.

• Convincing other people.

• Being a good speaker and listener.

• Being a smart leader to lead the team.

• Education required:

• Bachelor degree in Tech Science, Business Administration in marketing/sales or a related discipline. Masters’ degree in a related field is a plus.

• Experience required:

• Strong experience in any combination of technology marketing, end-user segment marketing or channel marketing. Sales and/or business development experience in B2B/B2C.

• 5+ years in market/customer facing operations involving different go-to-market models.

• 3+ years in managing design and product of specific marketing support materials with ability to maintain creativity and professionalism in a fast paced, rapidly changing environment.

• Licensure required or certification desired to perform the job:

• There are some certifications that are helpful to become a Market manager. One of them is the subcontractor.

Grading Criteria

Phase Two:

• Question 3

Select a type of interview and write interview questions that are related to the selected job in question 1.

• In bullet points write the most important job description and job specification.

• Write questions to test the needed description and specification.

• Define the type of questions that you have used , and why did you use these types

• What is the main type of your interview session?

Grading Criteria

• Job Description and Job Specification:

• Essential job duties he or she must have.

• Problem Sensitivity.

• English Language.

• Skills and competencies.

• Relationship.

• Education Qualification.

• Total Experience.

• Roles and Responsibilities.

• Qualifications.

• Training.

• Interview Questions and Specific Answers:

• Where do you see yourself in 10 years?

• Marketing manager, since he should care about long-term goals and in a hire position. As a marketing manager he must evaluate his performance and improve it according to the feedback of the Human Resource department.

• What action did you take if you where in bad situation?

• As a marketing manager he will behave smoothly and be wiser in the action.

• What is your greatest strength?

• Organized, efficient and take great pride in doing the best work possible, exceeding expectations and work under stress efficiently.

• What is your greatest weakness?

• When there are colleagues who are promoted and they do not deserve the promotion.

• Why should we hire you? 

• According to the education, experience, background of volunteering in different field with different people, public relationship, charismatic personality, and personal characteristics that fit for the organization.

• What do you know about the company as a whole and its competitors?

• The person should have a background about company. This question represents how the person is prepared and aware of the job. This question shows how the responsibility of the applicant and how he cares about his duties.

• What are the relationship building strategies for a successful marketing manager?

• Communicate Frequently, offer customer rewards, hold special events, enhance your customer service, build two-way communication, and launch multicultural programs.

• What can you bring to this role that you’re certain other applicants can’t?

• Unique personality that he has, precise experience, political skills and the power comes from the work position.

• Define the type of questions that you have used, and why did you use these types:

• Situational and problem-solving interview:

• Candidate describes how he or she would solve a problem. Situational interviewing is characterized by questions like, “what would you do in this situation?” allowing the candidate to speculate on how they would handle a particular job problem.

• Behavioral interview:

• Candidate describes how he or she responded to a specific situation. Behavioral interviewing asks the candidate to “describe what you did in a particular situation?” It requires the candidate to give real examples of past actions and results and it is based on the theory that past behavior is a good predictor of future behavior. Generally, behavioral questions are more likely to give real-world information that may be relevant in making a good selection decision.

• Why did you use these types?

I chose situation based interview questions involve problem solving and handling difficult situations in the workplace. The second type Behavioral based interviewing, is interviewing based on discovering how the interviewee acted in specific employment-related situations. The logic is that how you behaved in the past will predict how you will behave in the future i.e. past performance predicts future performance.

• What is the main type of your interview session?

The main type of interview session is Situational and problem-solving interview & behavioral interview question

Phase Three:

• Question 4

Using the same job title in question 1, propose a training program for an entry level employee or just promoted employee. Specify the best method to deliver this training program, and justify your selection. Check the following,

• What do you want to enhance; skills, knowledge or ability?

• Name of the training program

• The best training method for your training program, and justify your selection.

• I expect you to review the job requirements and job specification of your chosen job.

• Name of the training program:

The training program is called (OTEC’s)

OTEC helps organizations and destinations develop their people, improve performance and achieve their goals for business success.

• What do you want to enhance; skills, knowledge or ability?

I want to promote the knowledge of the marketing manager to achieve the company’s goals and targets.

• 5 Sales Training Techniques That Every Manager Should Know:

 Salespeople need to hone their skills through consistent sales training. Here are a few tips for educating and developing your sales force

• Use E-Learning to Educate
• Keep Training Short but Consistent With Micro-Learning
• Reward Specific Achievements
• Field Train and Provide Detailed Feedback
• Share Success Stories

• The best training method for your training program and Explanation of the chosen method:

The method is Management Development Method

Management Development:

The more future oriented method and more concerned with education of the employees. To become a better performer by education implies that management development activities attempt to instill sound reasoning processes.

Management development method is further divided into two parts:

On The Job Training – 
The development of a manager’s abilities can take place on the job. The four techniques for on the job development are:

• Coaching

• Job Rotation

• JOB Instruction Technique (JIT).

• Off The Job Training

There are many management development techniques that an employee can take in off the job. The few popular methods are:

• Sensitivity Training.

• Transactional Analysis

• Straight Lectures

• Simulation Exercise

• Question 5

Choose the best performance appraisal for your selected job in question 1, and justify your selection. Describe how you are going to implement it on the job.

• The best performance appraisal AND WHY:

Performance appraisal means setting work standards, assessing actual performance relative to those standards, and provide feedback to the employee. The best performance appraisal is management by objectives (MBO) – The manager sets specific measurable goals with each employee and then periodically discusses the employee’s progress toward them.

The process consists of six steps:

• Set organizational goals

• Set departmental goals

• Discuss

• Define expected results

• conduct performance review

• Why did you choose this performance appraisal?

A marketing manager can use this way as the best because in the marketing department, employees need to know what are the objectives exactly to perform well and help to achieve the goals. The marketing manager should make his employees aware of the goals by giving them clear explanation about what it expected from them. The marketing managers then assess their performance, and how well their performance is and to see if decisions must be made. After that, the manager can give feedback to improve employees’ performance.

• Implementation requirements:

• Administration

• Knowledge of Work

• Communication

• Teamwork

• Decision making and problem solving

• Expense management

• Human resource management

• Independent action

• Job knowledge

• Leadership

• Managing change and improvement

• Customer responsiveness

• Personal Appearance

• Show a sample of your performance appraisal on your chosen job:

Grading Criteria

Phase Four:

Question 6

Create a range of the market competitive pays. Conduct a research inside the Saudi market.

• The typical Victoria's Secret Stores Marketing Manager salary is $114,256. Marketing Manager salaries at Victoria's Secret Stores can range from $90,000-$142,240. This estimate is based upon 4 Victoria's Secret Stores Marketing Manager salary report(s) provided by employees or estimated based upon statistical methods. On the hand, the average monthly salary in Saudi Arabia in product marketing manager is 15,580 SAR. Therefore, the maximum 35,000 SR, median 11,400 SR, and the minimum 3,500 SR. This salary is considered a low salary in the Saudi market compared to the US salaries. As a marketing manager in the united state it refers to the fact that the marketing manager has a strong position with strong skills and experience that reflect the business directly, which make him worth this amount of money.

http://www.salaryexplorer.com/salary-survey.php?loc=191&loctype=1&job=535&jobtype=3#sthash.nX2SS8SG.dpuf

https://www.glassdoor.com/Salary/Victoria-s-Secret-Stores-Marketing-Manager-Salaries-E13903_D_KO25,42.htm

Grading Criteria

Comment

• Satisfactory

• Non satisfactory

• Organized

• Not organized

• Related to previous answers

• Not related to previous answers

• Missing information

• Missing some of the requirements

• No reference

• Copied work

• Late submission -2 marks

Reference List

https://www.sokanu.com/careers/marketing-manager/

https://www.glassdoor.com/Salary/Victoria-s-Secret-Stores-Marketing-Manager-Salaries-E13903_D_KO25,42.htm

https://www.glassdoor.com/job-listing/end-user-marketing-manager-public-philips-lighting-JV_IC3110290_KO0,33_KE34,50.htm?jl=1981064312

https://www.glassdoor.com/job-listing/end-user-marketing-manager-public-philips-lighting-JV_IC3110290_KO0,33_KE34,50.htm?jl=1981064312

https://www.glassdoor.com/Benefits/Victoria-s-Secret-Stores-US-Benefits-EI_IE13903.0,24_IL.25,27_IN1.htm

http://blog.capterra.com/what-construction-management-certifications-do-need/

https://www.thebalance.com/top-interview-questions-and-best-answers-2061225

https://www.thebalance.com/behavioral-job-interviews-2058575

https://www.thebalance.com/situational-interviews-2061636

https://www.entrepreneur.com/article/66228

http://www.yesware.com/blog/sales-training/

http://www.naukrihub.com/trainings/methods-of-training

http://www.otec.org/Training-Solutions-Overview/Service-Excellence.aspx

http://www.slideshare.net/martinezrosie780/training-manager-performance-appraisal

http://www.salaryexplorer.com/salary-survey.php?loc=191&loctype=1&job=535&jobtype=3#sthash.nX2SS8SG.dpuf

https://www.glassdoor.com/Salary/Victoria-s-Secret-Stores-Marketing-Manager-Salaries-E13903_D_KO25,42.htm

Ms. Najwa Aldardeer , Fall 2016-2017, Human Resource Management