Answer Marketing questions in the book
Homework #1 Answer questions 1-5 at the end of the Chobani case (page 23)
Homework #2 3. Answer questions 1-5 at the end of the IBM case (page 49)
Homework #3 Answer questions 1 and 2 under "Building your Marketing Plan" on page 87 (all group members may submit the same information)
Homework #4 Answer questions 1, 4, 5, and 7 under "Applying Marketing Knowledge" on page 106.
Homework #5 on page 134
As a group, answer questions 1 and 2 under "Building your Marketing Plan".
Homework #6 1. Reach Chapter 7 and answer questions 1, 3, 5, and 7 under "Applying Marketing Knowledge" on page 188.
Homework #7 complete (answer) Questions 1, 2, and 3 under the "Building your Marketing Plan" heading on page 218. 3. Submit via BBLearn.
Homework #8 (pg 243). 2. With your group, answer Questions 1-6 under "Building your Marketing Plan" 3. Submit via BBLearn
Homework #9 1. Read chapter 10 and the X-1 case at the end of chapter 10
2. Answer questions 1-5 at the end of the case.
Homework #10 Answer questions 1, 2, and 4 from the "applying marketing knowledge" section at the end of the chapter (page 294).
Homework #11 1. Read chapter 13 Answer questions 4, 5, and 7 on page 346 under "Applying Marketing Knowledge"
Homework #12 page 373 under "applying marketing knowledge" questions 1, 2, and 3 at the end of the Carmex case 3.
Homework #13 questions 1 through 4 at the end of the "Mall of America" video case at the end of chapter 16 (pgs 437-439).
Homework #14 1. Read chapter 17 2. Answer questions 3, 6, and 7 on page 464 under "Applying Marketing Knowledge"
Homework #15 1. Read chapter 18
2. Answer questions 1 through 3 under "Applying Marketing Knowledge" at the end of the chapter 3. Submit via BBLearn
Homework #16 1. Read chapter 20
2. Answer questions 1, 3, and 7 under "Applying Marketing Knowledge" at the end of the chapter