i need a tutor that is experienced with marketing reports. i am only incharge of the pricing segment i have provided my rough draft as well as example of a marketing plan, grading rubric, all the info

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Pricing

The pricing strategy adopted in this case attempts to suit the context of consumer budget. Considering the various tastes and preferences of the products, the pricing of the products have aligned with the quality provided. The level of customer expectations and satisfaction also formed a significant part of the pricing. The pricing is also accustomed to targeting mainly the young and healthy individuals that would prefer to retain such health conditions. Most food seasonings are often packed with excessive salt amounts that pose significant health issues; these product seasonings offer a healthy proportion of the foods. Also, the individuals primarily comprise of the middle-aged persons that prefer taking low sodium diets. The seasoning takes into account various flavors mainly including steak seasoning, seas salt, seafood seasoning, citrus seasoning, and bacon flavored seasoning among others.

The primary advantage of the products seasonings is that they contain high nutrient values and have various health benefits to the users. For instance, the sea salt and seas weed seasoning would offer the natural sodium to the users, increasing their nutritional capacity. The pricing therefore strongly pegs on the taste of the products and the dietary benefits attached to the foods. The scarcity of the products is equally a significant determinant of the pricing. Flavors such as seas salt seaweed seasoning lack market, a factor that makes them scarce and therefore fetching high prices. Such scarcity would increase their relative market demands hence leading to the improvement of the quality levels.

Considering the value of the products, the proposed pricing would be premium, where the various brands are allocated maximum prices that the customers would be willing and capable of offering. The prices would also defer from one product to the other due to quality and the level of scarcity. For instance, the premium products would cost approximately $11. This amount covers the quality, the health benefits, and the scarcity of the product. Besides, the various seasonings have different prices, which mainly depend on the quality and the nature of their blends. The customers have the choice of blending the products, and depending on a number of blends, the cost is established. With over 78 brands collection, the customers may select to make a choice that would befit their choices; the higher the number of blends, the higher the prices and vice versa.

The various brands have distinct pricing depending on their respective prices. The available sizes include 1.12 oz, which is smallest in size, followed by 2.5oz which is medium, and 18oz which is the large size. There is also the extra-large size mainly comprising of 25oz. Each of the above sizes is allocated prices depending g on the quality and the quantity. The price range for the above would, therefore, be determined between $2.5 and $10.50. The above pricing is established to satisfactorily suite the demands, tastes, and preferences of the consumers. Below is a list of the prices of the seasonings both the standard and the premiums.


Seasoning size

Cost

1.12 oz

$2.50

2.5 oz

$5.58

18 oz

$40.18

25 oz

$55.80

The above pricing is affordable and aligns with the needs of the consumer. The pricing strategy has consolidated the various product qualities giving consumers improved tastes quality products aligned with their needs. Furthermore, the multiple attributes provide the consumers with a unique seasoned blend that increases their levels of satisfaction. It, therefore, presents a fair system of pricing where the consumers earn good quality worth their costs.