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QUESTION
(Emerging Market Strategy of Toyota and Mabe: Learning to be a Multinational)
You are required to read the two cases (Emerging Market Strategy of Toyota and Mabe: Learning to be a Multinational) carefully. Then, please highlight each of the two cases in a one-page summary (single-spaced, approximately 525 words), respectively. The case preparation is an integral part of our discussion in the class.
1. Emerging Market Strategy of Toyota (pp. 129- 144);
2. Mabe: Learning to be a Multinational (pp. 145- 159)
Thank you!
