(Washburn Guitars case) Do show your supporting research data and provide a references page. What environmental factors might be of most interest to

• (Washburn Guitars case)
• Do show your supporting research data and provide a references page.

•          What environmental factors might be of most interest to Washburn and why?

•          Which manufacturing facility would you recommend and why?

•          Which retail pricing strategy would you choose and why?  In addition, which U.S. manufacturing facility would you choose?

•          What is the most likely target market for the new guitar line? Do explain this market in detail using

o         Demographics

o         Geographic

o         Psychographics

o         Buyer Behaviors

            What is your recommendation for moving forward? How and Why?