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QUESTION

1. Are Louis Vuitton products' demand elastic or inelastic? Explain why. 2. How does LV keep its delicate balance of preserving the exclusive products for the rich while attracting the value shopper

1.  Are Louis Vuitton products' demand elastic or inelastic?  Explain why.2. How does LV keep its delicate balance of preserving the exclusive products for the rich while attracting the value shopper at the same time?  What other brands are you familiar with that have done this successfully?

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