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1.Based on Ford case Why did Ford seek help outside the company for a new leader?

1.Based on Ford caseWhy did Ford seek help outside the company for a new leader? 2.Based on Zipcar caseDescribe the challenges faced by a start-up company in an undefined market. How did Zipcar handle the tasks and uncertainties inherent in devising a new business model?

Describe the challenges faced by a start-up company in an undefined market.How did Zipcar handle the tasks and uncertainties inherent in devising a newbusiness model?Solution:Every start-up...
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