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QUESTION

1 ) Using one of the four dimensions of competitive advantage we studied this semester develop a detailed plan for your team's company to compete...

I need some marketing strategy ideas for Ford to use to market their competitive advantage (Superior Quality) better than their competitor (Toyota). I just need to come up with information for the Marketing and Sales portion stated on the worksheet.

1 ) Using one of the four dimensions of competitive advantage we studied thissemester develop a detailed plan for your team's company to compete withthe company your team chose as the competitor . Make sure to involve*Product Development , Materials Management , Marketing and Sales.
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